#Japan #Tokyo #eBay #BeeCruise #BUYMA

BeeCruise Partners with BUYMA for eBay Expansion

Introduction
In a significant step towards enhancing global sales, BeeCruise, a member of the BEENOS group, has announced its support for BUYMA, a specialty marketplace operated by Enigmo Inc., to launch on eBay. This strategic collaboration aims at penetrating the North American market, known for its vast potential. With the introduction of the 'Buyee' service in 2024, BUYMA is gearing up to elevate its cross-border e-commerce capabilities, further solidifying its presence in the international arena.



Background of BUYMA
BUYMA has emerged as a prominent platform that connects users with over 230,000 personal shoppers across 185 countries, offering a unique selection of luxury brands, hard-to-find items, and even brands that have yet to enter the Japanese market. The marketplace’s unique selling proposition lies in its ability to take consumers on a global shopping journey, providing access to exclusive products.

With the launch of 'Buyee Connect', BUYMA will further enhance its cross-border e-commerce capabilities, facilitating the sale of products from Japan to international customers. eBay, recognized as one of the largest online marketplaces globally, boasts an impressive annual trading volume of $75 billion, primarily centered in North America, serving over 190 countries and regions. This partnership signifies BUYMA's commitment to capturing a larger market share by accessing local consumers who frequently use eBay for their shopping needs.

Collaboration Details
In this new venture, BeeCruise will facilitate the entire process of launching the BUYMA store on eBay. The services provided will range from linking product data, managing customer inquiries from overseas customers, to overseeing international shipping logistics. This support allows BUYMA to minimize its operational burden while tapping into eBay’s extensive customer base more effectively.

Since its inception in cross-border e-commerce in 2008, the BEENOS group has aided over 6,000 international sales, embodying a wealth of experience in supporting businesses. BeeCruise is dedicated to connecting international customers seeking Japanese products with Japanese companies aiming to sell abroad.

Comment from Enigmo Inc.
Masahiro Suda, CEO of Enigmo, expressed excitement about this collaboration, stating, “BUYMA has consistently provided unique and diverse products through personal shoppers in Japan and worldwide. The launch on eBay represents a vital step in delivering our appealing products to a broader audience, particularly in the North American market.”

As BUYMA continues to enhance its offerings, the marketplace is committed to accelerating its global expansion and fostering connections between users and carefully curated products from Japan and beyond.

About BUYMA

BUYMA has revolutionized online shopping by being a specialty marketplace where customers can securely buy attractive items from more than 23 million personal shoppers across 185 nations. With over 11.63 million members and more than 19,000 brands, BUYMA showcases a broad selection of fashion trends, cosmetics, and home decor items, including hard-to-find goods from Japan and beyond.

BeeCruise’s eBay Support Services

BeeCruise offers tailored support to businesses with existing domestic e-commerce platforms aiming to sell on eBay. By utilizing BeeCruise's services, businesses can reach a global clientele without incurring substantial additional operational efforts. The offerings include:

• - eBay account initialization
• - API linkage for product data from existing e-commerce sites
• - Translation and optimization of product information
• - Multilingual customer support
• - Management of international shipping

For those considering launching on eBay, more information can be found on the BEENOS group service site or the official BeeCruise page on X.

Company Profiles

Enigmo Inc.

• - CEO: Masahiro Suda
• - Location: Akasaka KOSEN Building, 4F, 4-8-15 Akasaka, Minato-ku, Tokyo, Japan
• - Founded: February 2004
• - Capital: 381.9 million yen

BeeCruise Inc.

• - CEO: Seita Naoi
• - Location: 8-4-13 Nishi Gotanda, Shinagawa-ku, Tokyo, Japan
• - Founded: October 2017
• - Capital: 100 million yen

With these developments, BUYMA is poised to significantly impact the global marketplace, creating opportunities for both business growth and enhanced consumer access to unique products.