Celebrate Excellence at TWSC2025
In a remarkable achievement, YASO GIN ORANGE and YASO Absinthe by Echigo Yakuso Co., Ltd. have each been awarded the coveted highest gold medal at the prestigious Tokyo Whisky & Spirits Competition 2025 (TWSC2025). This recognition not only celebrates their exceptional quality but also marks a milestone as the first time both products have claimed the top honors together.
Award-Winning Spirits
Echigo Yakuso, based in Joetsu City, Niigata Prefecture, produces these outstanding spirits under the brand name 'THE HERBALIST.' The awarded products are part of a lineup that continues to gain accolades and respect within the spirits community. The complete list of awards at TWSC2025 includes:
- - Gold Medal: THE HERBALIST YASO GIN EXTRA HERB
- - Highest Gold Medal: THE HERBALIST YASO GIN ORANGE
- - Gold Medal: THE HERBALIST YASO GIN YUZU
- - Highest Gold Medal: THE HERBALIST YASO Absinthe prototype03
This impressive collection of awards illustrates the brand's commitment to excellence and innovation in spirit production.
Exclusive Celebrations at CRAFT GIN STAND
To celebrate these accomplishments, the CRAFT GIN STAND located at the Echigo Yakuso Distillery is launching a limited-time promotion from May 16 to May 25, 2025. This special event offers guests the chance to sample the award-winning drinks at a discounted price of 500 yen per glass (normally 800 yen). Featured drinks include:
- - THE HERBALIST YASO GIN EXTRA HERB
- - THE HERBALIST YASO GIN ORANGE
- - THE HERBALIST YASO GIN YUZU
- - THE HERBALIST YASO Absinthe prototype03
Additionally, customers can purchase a set of two bottles from the featured collection and receive a 10% discount. The selection includes:
- - THE HERBALIST YASO GIN EXTRA HERB (500ml / 700ml)
- - THE HERBALIST YASO GIN ORANGE (500ml / 700ml)
- - THE HERBALIST YASO GIN YUZU (500ml / 700ml)
- - THE HERBALIST YASO Absinthe prototype03
- - THE HERBALIST YASO NON ALCOHOLIC GIN variants
Important Terms of the Promotion
- - The promotion cannot be combined with birthday benefits.
- - Birthday special discounts apply only to drinks not included in the award winners.
- - The subscription service perks take precedence over the promotion.
- - Online store customers can use their 'one drink free' ticket for this event.
Learning More About TWSC
The Tokyo Whisky & Spirits Competition (TWSC) stands out as Japan's premier spirits evaluation, leveraging the refined palettes of Japanese judges to assess a wide array of whiskies and spirits from across the globe. Since its inception in 2019, the competition has rapidly ascended to become one of Asia's largest and most regarded spirits contests.
Remarks from the CEO
Wakashi Tsukada, CEO of Echigo Yakuso, expressed his heartfelt gratitude for the accolades received at TWSC2025. He noted that particularly the success of YASO GIN ORANGE in achieving gold medals for three consecutive years has been a source of great pride. Equally significant was the exceptional recognition for the new YASO Absinthe prototype03 as it garnered a highest gold medal, marking a strong beginning for the yet-to-be-released YASO GIN YUZU, which received a gold award upon its debut.
Tsukada emphasized the brand's commitment to enhancing the appreciation of gin, aspiring to create spirits that serve as an excellent introduction for those who may not yet have experienced this versatile beverage.
Company Background
Echigo Yakuso Co., Ltd. specializes in the production and sale of health foods, fermented products, and alcoholic beverages. With a focus on high-quality craftsmanship and innovative spirit products, the company is positioned as a leading player in Japan's beverage landscape.
Visit their official website for more information:
Echigo Yakuso
Explore more on their YASO site:
YASO.
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