ME:I Unveils New Samsung Galaxy Z Fold7 in Exciting Campaign Launch

On July 17, 2025, the popular girl group ME:I debuted a fresh TV commercial promoting the Samsung Galaxy Z Fold7, coinciding perfectly with the device's reservation launch. Renowned for its innovative design, this latest smartphone is the thinnest in the Galaxy Z series as of July 2025, featuring a unique folding shape that transforms into a sizable screen when opened.

The commercial titled "Let's Open Up. A Thrilling Future Awaits!" showcases the members of ME:I striking perfectly synchronized poses while demonstrating the features of the Galaxy Z Fold7. The catchy soundtrack includes the title track "THIS IS ME:I" from their 1st album, amplifying the vibrant energy presented in the ad. The world created within the CM portrays a future filled with excitement and individuality, echoing the group's vibe.

Additionally, the release is complemented by three web movies that feature ME:I members in summer attire, including colorful yukatas and Hawaiian shirts, as they capture the joys of summer using Samsung's Galaxy AI technology. This inventive utilization depicts various ways of enjoying summer through the smartphone, creating a delightfully engaging narrative.

In behind-the-scenes interviews after the filming, KEIKO expressed her summer aspirations, stating, "I want to wear a yukata, attend a summer festival, and see fireworks!" To her surprise, the following day, the crew arranged a firework display, bringing her summer dream to realization with radiant smiles all around.

Interview excerpts reflect ME:I's aspirations for further growth and their passion for music and performances. Their commitment shines clearly as they prepare for their first arena tour scheduled to kick off on July 26, 2025, covering six cities and thirteen performances. ME:I aims to connect deeply with their fans, ensuring everyone leaves feeling more connected than before.

Overview of the New TV Commercial

Title: "Let's Open Up. A Thrilling Future Awaits!"

Duration: 15 seconds

Music: ME:I - Title track "THIS IS ME:I" from their 1st Album

Broadcast Start Date: July 17, 2025

Area: Nationwide

Watch the TVCM here

Storyline:

The commercial begins with a glimpse of MOMONA holding the Galaxy Z Fold7. Members assemble in perfect symmetry, showcasing dual poses that reflect the phone's features. RAN and SHIZUKU creatively illustrate the folding motion while MOMONA highlights the device's slim profile by opening the smartphone.

Following this, KOKONA and RINON demonstrate screen swiping mechanics through their synchronized movements, emphasizing how easy it is to manage multiple tasks. The collaboration concludes with all members performing their signature moves, harmonizing their energy effectively!

ME:I Profile

ME:I is an 11-member girl group formed through the survival audition show “PRODUCE 101 JAPAN THE GIRLS,” showcasing a truly unique dynamic as they represent a new generation of idols in Japan. They have quickly gained popularity, with their debut single "MIRAI" and successive hits topping major music charts. They received accolades such as the Rookie Award at the 66th Japan Record Awards and are set to appear at the 75th NHK Kohaku Uta Gassen.

Summer Web Movies Featuring ME:I

This summer, three unique web films capture ME:I enjoying their holidays while showcasing the Galaxy Z Fold7’s innovative capabilities through Galaxy AI. Each scenario highlights the group’s chemistry and how they leverage technology during their summer escapades, connecting further with their audience.

With their immersive charm and talent, ME:I is poised to reign as a powerful force in the music scene and beyond, exemplifying the synergy with the Samsung Galaxy Z Fold7.

For those eager to delve into the glamorous world of ME:I and the Samsung Galaxy Z Fold7, check out their official site and various social media channels for continuous updates.