#United States #Boston #Insurance App #ChatGPT #Simply Business

Simply Business Launches a Groundbreaking Insurance App

In a significant move for small business insurance, Simply Business, a leading digital insurance marketplace, has officially launched its dedicated app within ChatGPT in the United States. Unveiled on April 23, 2026, this innovative application marks a pivotal step in leveraging artificial intelligence to streamline the insurance acquisition process for entrepreneurs across the country.

Instant Price Estimates Made Easy

This app enables small business owners to obtain immediate insurance price estimates simply by providing three key details: their business type, estimated annual revenue, and ZIP code. Once this information is submitted, users are seamlessly redirected to the Simply Business website to complete the full quote process and securely finalize their policy purchase. This feature not only emphasizes convenience but also prioritizes user security, privacy, and reliability, ensuring a safe experience for all involved.

Bridging Technology with Insurance Needs

The launch of this app is part of Simply Business's broader strategy to harness cutting-edge technology and artificial intelligence, aimed at simplifying the often-complex journey of purchasing insurance. This initiative follows the introduction of a hyper-personalized AI-powered advisor in October 2025, which was designed to enhance and expedite the insurance-buying experience for users.

David Summers, the Group CEO of Simply Business, stated, "In 2005, we set out to transform the way small businesses procure insurance. With over one million customers worldwide today, we continue to evolve to make this process easier and more transparent. Our latest app in ChatGPT is a testament to our commitment to meet our customers in their chosen environments and refine the insurance-buying experience."

Meeting Customer Expectations

Dana Edwards, the Group CTO at Simply Business, elaborated on the app's integration with ChatGPT, saying, "As small business owners increasingly turn to platforms like ChatGPT to make informed decisions, incorporating insurance pricing into this familiar environment minimizes barriers. Our design approach integrates safeguards that our clients expect, reinforcing our vision of rapid yet responsible innovation."

Independence and Security

Critically, the Simply Business app operates independently within ChatGPT and functions as a distribution channel, meaning that no personally identifiable information (PII) is collected through its interface. All transactions, final quotes, and policy completions are securely handled through the Simply Business website, ensuring user privacy is upheld at all times.

Commitment to Small Businesses

The introduction of this app signifies Simply Business's ongoing dedication to making small business insurance straightforward and accessible. Their digital marketplace empowers entrepreneurs to easily search for, find, and purchase the necessary insurance coverage tailored to their specific needs. Offering a wide range of products—including general liability, professional liability, workers’ compensation, and cyber insurance—Simply Business aims to deliver transparency, choice, and value for its users.

As a pioneer in the insurtech space, Simply Business has been dedicated to serving the small business community for two decades. Initially founded in the UK in 2005, the firm expanded its operations to the U.S. market in 2017 and has since made significant strides in enhancing the insurance landscape for small businesses through innovative solutions.

In conclusion, the launch of Simply Business's insurance app on ChatGPT exemplifies the company's forward-thinking approach and its commitment to improving the insurance experience for small business owners in the United States.

Contact Information: For further inquiries, please reach out to Jillian Reid at [email protected]