#Japan #Tokyo #TAYA #ROLF BENZ #Norsmind

ROLF BENZ Unveils New TAYA Sofa: A Breakthrough in Indoor-Outdoor Living

On February 5, 2026, ROLF BENZ, a renowned German luxury furniture brand, will launch the new TAYA sofa at its flagship store in Tokyo. Designed to elevate the indoor cozy experience into the outdoor realm, this modular sofa represents a significant innovation in versatile living spaces.

The TAYA sofa, conceptualized by the Danish design studio Norsmind, boasts a lightweight frame emphasizing horizontal lines, paired with soft cushions that offer unmatched comfort. ROLF BENZ has seamlessly combined aesthetics and functionality, creating a unique lounge experience that caters to both indoor and outdoor settings. The sofa's modular design allows customers to customize their layouts to suit their living spaces and personal preferences.

Design Philosophy and Features

Derived from the Hebrew word meaning “to seek” or “to explore,” TAYA symbolizes the limitless potential of spaces. The clever contrast of the light frame and plush cushions creates an inviting, sophisticated atmosphere.

Customization and Materials

One of the standout features of TAYA is its flexibility in customization. Customers can choose from a variety of textiles and colors for both indoor and outdoor use, enhancing the sofa's visual appeal. The outdoor version incorporates weather-resistant fabrics, ensuring durability without sacrificing style. Additionally, the removable covers facilitate maintenance, making TAYA an ideal choice for both everyday living and outdoor entertaining.

Two Blissful Seating Options

The TAYA sofa offers two distinct seating experiences. The Lounge Deluxe option features sumptuous cushions that envelop the sitter for a plush, relaxing feel. On the other hand, the Lounge Plus option presents a more streamlined shape, providing a soft yet supportive seating experience. This duality caters to different preferences and occasions, further enhancing TAYA's appeal.

A New Era of Outdoor Furniture

ROLF BENZ has long been established for its remarkable indoor furniture quality, and TAYA brings that same commitment to comfort and innovation outdoors. The sofa breaks away from traditional outdoor furniture designs that often compromise utility for aesthetics. By using the same design principles for both indoor and outdoor applications, TAYA creates a seamless transition from indoor living spaces to outdoor lounges, whether on a terrace or garden. This innovative approach encourages users to rethink how they interact with their environments, opening the door to new lifestyle possibilities.

With measurements perfect for versatility (W2980xD1120xH910, SH410mm), pricing for the TAYA sofa starts at approximately ¥1,726,095 (tax included) and can go up to ¥3,191,070 (tax included) based on customization choices and outdoor specifications.

Visit ROLF BENZ Tokyo

For those eager to explore the groundbreaking TAYA sofa, the ROLF BENZ Tokyo store is located at 3-30-12 Jingumae, Shibuya, Tokyo. The store offers an immersive experience to appreciate the design and comfort of TAYA firsthand.

• - Address: 1F JMF Building, Jingumae, Shibuya, Tokyo 150-0001
• - Phone Number: 03-5843-0900
• - Open Hours: 11:00 AM - 7:00 PM (Closed Wednesdays, except holidays)
• - Access: Approximately 10 minutes on foot from Gaienmae Station (Tokyo Metro Ginza Line) and Meiji-Jingu-Mae Station (Tokyo Metro Fukutoshin Line, Chiyoda Line), and about 15 minutes from Omotesando Station (Tokyo Metro Ginza Line, Hanzomon Line, Chiyoda Line).

Don't miss this chance to elevate your indoor and outdoor living with ROLF BENZ's TAYA. Discover the new era of luxurious lifestyle furniture today!