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Sports Research Launches Magtein® Magnesium at Costco

Sports Research, a prominent name in health and wellness, is proud to announce the exciting launch of its Magtein® Magnesium L-Threonate, which is now available at all Costco clubs nationwide. Beginning January 20th, 2025, Costco members can enjoy this advanced magnesium supplement at a special promotional price of $27.99, giving them a savings of $7 off its regular price of $34.99 until February 2, 2025.

Magtein® represents the cutting edge of magnesium supplements, as it is the first of its kind to appear in Costco stores. This innovative product is based on a proprietary magnesium compound developed by researchers at the prestigious Massachusetts Institute of Technology (MIT). It utilizes magnesium L-threonate, which is created by combining magnesium with threonic acid—a water-soluble component derived from the natural breakdown of vitamin C. The formula distinguishes itself from typical magnesium supplements such as glycinate, citrate, or oxide.

Mike Pedersen, COO of Sports Research, expressed his enthusiastic commitment to introducing Magtein® to Costco customers: "We are thrilled to connect our dedication to wellness with families across the nation. Among our three magnesium offerings, this version stands out as the most unique—and arguably the best. Our collaboration with the Magtein® team has made it possible to offer this groundbreaking supplement at an accessible price to our valued Costco members. This launch is a significant milestone that demonstrates our unwavering commitment to delivering superior health products to everyone."

The Magtein® Magnesium L-Threonate capsules are designed for everyday convenience and can be easily swallowed. They are Non-GMO Project Verified, Vegan Certified, Gluten-Free, and provide a simple way to enhance your diet with this premium magnesium option. Each serving contains 2000 mg of Magtein® Magnesium L-Threonate which delivers 144 mg of elemental magnesium.

"Launching Magtein® Magnesium L-Threonate at Costco is a thrilling opportunity to reach more health-conscious consumers," said Abid Shivji, VP of Business Development at Sports Research. "This release constitutes our fourth product offered at Costco, following the success of items like MCT Oil, Triple Strength Omega-3 Fish Oil, and D3+K2 supplements. Partnering with Costco allows us to expand our reach while providing top-quality wellness products that cater to a wider audience."

The product is prominently displayed in Costco stores for maximum visibility, enabling members to easily access the sale and make the most of this incredible offer.

About Sports Research

Founded in 1980, Sports Research remains a family-owned business committed to advancing health and wellness. The company began with its renowned product, Sweet Sweat, and has since grown to provide a diverse array of scientifically-backed wellness solutions catering to all generations. Quality is at the heart of Sports Research, as they source only the finest ingredients and materials from globally recognized suppliers. Many of their products are supported by extensive scientific research, reinforcing the brand’s commitment to effectiveness and innovation. Through their offerings, Sports Research empowers individuals to achieve their best lives with reliable and trusted products. To explore their full lineup, visit sportsresearch.com.

About Magtein®

Magtein® is a revolutionary magnesium L-threonate formula cultivated by MIT scientists over the past decade through comprehensive research and scientific rigor. As a key ingredient in the newly launched magnesium supplement from Sports Research, it sets itself apart from other magnesium products on the market, promising an unparalleled experience for health enthusiasts seeking to enhance their well-being.