Yoshihara Systems' Survey on Winter Bedding Challenges
Yoshihara Systems, known for pioneering delivery cleaning services and innovative cleaning management systems, recently conducted a survey on winter bedding. With a focus on family households in the Tokyo metropolitan area, they found that a staggering 67.1% of families are struggling with the storage of winter bedding. Despite this, awareness of long-term storage solutions remains surprisingly low, at around 50%.
Key Findings of the Survey
The study involved 1,030 married individuals aged 20 to 60 across Japan and was carried out between June 12 and June 15, 2025. Notably, almost half of the respondents (49.5%) indicated that seasonal changes prompt them to wash their bedding, marking this period as peak maintenance time for winter bedding.
Low Frequency of Washing
One of the most startling findings was that 26.2% of respondents admitted they had never washed their winter bedding. When combined with those who wash their bedding only about once every six months (20.8%), this equates to 78% of households washing their bedding infrequently. For households that do wash their bedding, seasonal changes are the primary trigger.
Home Washing vs Professional Services
The survey indicated that over half of those who wash their bedding (54.6%) prefer doing it at home, while a significant percentage use laundromats (25.9%) or professional cleaning services (12.5%). However, the most cited reason for not washing at home was the difficulty associated with it, indicating that 46.7% of respondents find home washing cumbersome due to the heavy weight and drying issues. Other factors included the challenge of taking bedding to cleaners (30.9%) and busy schedules (19.8%).
Storage Issues
Concerning the storage of winter bedding, while 87.4% of families opt to store bedding at home, 67.1% reported difficulties in finding space. The survey highlighted a growing concern around storage issues stemming from limited living spaces, especially in urban areas like Tokyo. Most families use bedding storage bags (46.8%) or compression bags (20.7%), but many have experienced issues such as odors or deterioration from incorrect storage methods.
Awareness of Long-term Storage Services
Despite the evident need for better storage solutions, 49.2% of respondents are unaware of long-term storage services designed to alleviate these challenges. Even among those aware, a significant number (34.0%) have never utilized these services, revealing an underutilization of available options. However, the survey noted a strong interest in such services, with 45.0% of participants expressing a desire to use them.
New Cleaning Management Style by Yoshihara
In light of these findings, Yoshihara Systems is promoting its delivery cleaning service, "Sentakubin," which addresses the winter bedding management issues identified in the survey. This service offers various advantages including:
- - Convenient Pickup and Delivery: Customers can avoid the hassle of transporting heavy bedding.
- - Professional Cleaning Techniques: The service utilizes professional cleaning methods to ensure deep cleaning and removal of allergens.
- - Long-term Storage: Provides storage solutions for up to six months, ideal for families struggling with space.
- - Committed Return Timing: Bedding is delivered at the beginning of the next season, ensuring readiness for use.
- - Climate-Controlled Storage: Ensures protection against mildew and odors, maintaining quality over time.
Pricing and Offer
The pricing for the bedding pack starts at 13,980 yen (excluding tax), with a promotional offer currently available for the first 6 months of storage. This campaign runs until June 30, 2025, making it a timely opportunity for families needing winter bedding solutions.
Commitment to Sustainability
Yoshihara Systems remains dedicated to providing high-quality cleaning services while continuously contributing to a sustainable environment. The company has been actively engaged in various eco-friendly practices, leading the industry in addressing environmental issues.
Conclusion
In summary, the survey underscores a crucial need for awareness and access to storage services for winter bedding in urban households. Yoshihara Systems aims to fill this gap with innovative solutions, reinforcing its status as a leader in the cleaning industry.