Addressing Labor Shortages in Real Estate through Strategic AI Partnerships
In the last two years, global investors have shown a growing interest in Japan's real estate market, due to favorable foreign exchange rates and improved investment conditions. However, alongside the increasing business opportunities, local real estate companies are facing a significant challenge: a shortage of manpower due to an aging population.
In the current climate, how can limited on-site teams break free from endless preliminary inquiries and focus entirely on high-value stages such as negotiations and contracts? The innovation leader, Azuki Partners, has swiftly found a solution. By implementing the omnichannel platform from Aurora Mobile’s EngageLab and the AI agent GPTBots, they are developing an 'AI Real Estate Concierge' system. This project, currently at the Proof of Concept (PoC) stage, shows remarkable ROI potential and serves as an excellent model for digital transformation in traditional service industries.
Core Challenges
The core issue in the conventional real estate brokerage model is that customer acquisition is only the first step. Following that, a complicated series of initial communications awaits.
Mismatched Human Resources
A significant amount of time spent by veteran consultants is dedicated to repetitive and simple inquiries about the property location, budget alignment, and viewing appointments. As a result, resources that should ideally focus on securing agreements are diluted.
Time Zone and Language Barriers
With the influx of overseas buyers, delays in responding to inquiries received late at night can lead to missed opportunities.
Azuki Partners' practical approach aims to let an AI handle initial responses and customer profiling, allowing core sales personnel to focus solely on negotiations and contracts.
The Solution: Redesigning the Business Cycle
To revamp the service flow, Aurora Mobile customized an intelligent closed loop that covers the entire lifecycle of transactions.
- - 24/7 Multilingual Support: The GPTBots AI acts as the brain of the 'Real Estate AI Concierge', seamlessly connecting with internal data, external databases, and websites. This AI provides automated responses to inquiries about properties, viewing appointments, document requests, and FAQs around the clock. It delivers personalized property recommendations based on customer requirements while breaking language barriers.
- - Precise Multichannel Distribution and Management: Leveraging EngageLab’s extensive reach, the AI-generated follow-up content is distributed across various channels including WhatsApp, SMS, Email, and app/web push notifications. Additionally, a user-friendly CRM feature automatically compiles interaction data, simplifying customer data management.
- - Seamless Handover to Human Assistance: This is the key to boosting final conversion rates. The AI handles preliminary inquiries and suggestions, and when a customer reaches the contract stage, it instantly transfers the entire conversation history and customer needs to an experienced sales representative via LiveDesk. This allows the sales personnel to quickly grasp the customer's situation and address their core needs, significantly enhancing the conversion rate.
Client Endorsement: Proven ROI Potential
CEO Tsuyoshi Hikichi of Azuki Partners LLC commented on this collaboration, stating:
“Although we are still in the PoC phase, I have already sensed significant potential in Aurora Mobile's AI solutions. The Japanese team provided detailed support, making it easier to progress with the system's development. We are excited about the evolution of our customer engagement capabilities, driven by the combination of high-quality messaging services and AI, along with the very user-friendly CRM functionalities.”
Insights for the Industry
The case of Azuki illustrates that AI, which is no longer limited to mere chatbots, can serve as a practical engine that spans the entire business chain in the face of labor shortages. Routine tasks can be delegated to AI while more substantial deals remain with human professionals. Aurora Mobile, along with innovators on a global scale, is forging a new chapter in business growth for the AI era.
About LiveDesk
LiveDesk is an omnichannel intelligent customer service platform provided by EngageLab, part of Aurora Mobile. It focuses on maintaining consistent, high-quality service standards across all customer touchpoints.
Limitless Human-AI Collaboration
AI agents provide real-time responses based on comprehensive customer data, working seamlessly with human agents to ensure service quality. Unlimited agent seats allow companies to build a new era of service where both AI and humans grow together.
Unified Interface for Global Connectivity
Whether customers contact through WhatsApp, LINE, Telegram, Messenger, official websites, apps, or emails, the team can manage all responses through LiveDesk’s unified interface.
Precision Matching for Efficiency and Depth
With a dual service model of live chat and smart ticketing, LiveDesk intelligently matches optimal solutions to each type of inquiry, enhancing brand loyalty throughout all interactions.
About EngageLab
EngageLab is a world-leading AI-driven customer engagement platform. By utilizing integrated user data and combining secure authentication, omnichannel marketing, and intelligent support, it assists enterprises in achieving growth throughout the entire lifecycle at maximum cost efficiency.
For more details, please contact:
[email protected]
About GPTBots.ai (Aurora Mobile Group)
GPTBots.ai is an enterprise AI agent platform under Aurora Mobile (NASDAQ: JG), providing no-code/low-code AI agent development, deployment, and management for enterprise clients. With multi-model LLM integration and intelligent workflow automation, GPTBots.ai empowers organizations to enhance customer service, optimize knowledge management, and automate business processes while driving digital innovation and transformation globally.
About Aurora Mobile Limited
Established in 2011, Aurora Mobile Limited is a NASDAQ-listed company that provides a digital infrastructure integrating omnichannel engagement, AI marketing, AI customer support, and identity security for global enterprises. Through its flagship brand, EngageLab, and AI platform, GPTBots.ai, the company comprehensively supports digital transformation for businesses. For more details, visit:
Aurora Mobile.
Media Inquiries
Please reach out to:
[email protected]