#Japan #Tokyo #SNS Marketing #SHIP #Misato Ugaki

Discover the Beauty World with Miss Misato Ugaki's New TikTok

In a groundbreaking move for beauty enthusiasts, the beauty-focused SNS marketing label 'SHIP', under Initial Inc, has announced the launch of Miss Misato Ugaki's new TikTok account, titled 'Ugaki Misato's Beauty Laboratory'. Beginning operations on August 8, 2025, this platform aims to provide an engaging space for beauty lovers and followers of Ugaki's diverse beauty tips and tricks.

Who is Misato Ugaki?

Born in 1991 in Kobe, Hyogo Prefecture, Miss Misato Ugaki is not only a celebrated free announcer but also a self-proclaimed beauty aficionado. Since leaving TBS in March 2019, Ugaki has made significant strides in various fields, including acting, radio hosting, and writing. Known for her high sensitivity to beauty trends, she regularly appears in numerous women's magazines as a model. Her dedication to beauty is further evidenced by her publication of 'Ugaki Misato's Cosmetics Love BEAUTY BOOK' from Shogakukan, where she shares her personal skincare and cosmetics philosophy, along with insights from her columns in publications like Weekly Bunshun and Women's SPA!

What to Expect from the TikTok Account

Through 'Ugaki Misato's Beauty Laboratory', viewers can anticipate a treasure trove of beauty-related content. The account will showcase everything from cosmetic reviews and skin-care routines to makeup techniques and hair care tips. Ugaki's keen eye for detail and her extensive knowledge of beauty products will provide a unique perspective for followers, ensuring they stay updated with the latest trends and products in the beauty industry.

Overview of the Account

• - Account Name: Ugaki Misato's Beauty Laboratory
• - Account URL: Ugaki Misato's Beauty Laboratory
• - Content Offered: Cosmetic reviews, skincare tips, hair care advice, makeup techniques, and beauty gadgets.
• - Operated by: SHIP, a beauty-focused SNS marketing label under Initial Inc.

Miss Ugaki's Comments

In her own words, Miss Ugaki expressed her enthusiasm for the new venture: “I am thrilled to announce that I will be starting a TikTok account to share beauty information. It is a joy to have a platform to discuss my favorite cosmetics, which I haven't had much opportunity to share until now. I hope everyone enjoys it!”

About SHIP

SHIP specializes in providing a range of marketing services tailored to the beauty industry. The brand is divided into three main areas of operation:

1. SHIP Consulting

SHIP offers beauty PR consulting services, leveraging the expertise of consultants who have conducted over 200 beauty projects annually. Their understanding of the beauty industry allows them to devise effective SNS marketing strategies that address clients' specific needs through data-driven analysis.

2. SHIP Creators

The creator label focuses on collaborating with influencers and beauty enthusiasts to produce impactful content. By partnering closely with these creators, SHIP aims to streamline the content development process from pre-marketing to trend creation, ensuring effective marketing activities throughout the phases.

3. SHIP Media

This sector focuses on establishing a specialized media platform within the beauty sector. SHIP Media aims to develop innovative solutions for digital marketing, particularly in short video trends, which are increasingly popular among consumers.

About Initial Inc.

Initial Inc. is the parent company of SHIP, located in the Minato area of Tokyo. Founded on August 1, 2012, Initial focuses on integrated communication services including PR and digital marketing, along with content development.

For more information on Initial and their services, visit their website here.