Seven-Eleven's New Easy-to-Cook Rice
In an innovative move that focuses on both convenience and sanitation,
Seven-Eleven Japan, under the guidance of the
Ministry of Agriculture, Forestry and Fisheries, is set to launch a new product: easy-to-cook rice made from government stockpiles. Starting
June 17, 2025, this rice will be available in selected stores in
Tokyo,
Osaka,
Ehime,
Kagawa,
Tokushima, and
Kochi. Following this initial rollout, the product will gradually expand to approximately
5,000 stores nationwide by the end of June.
Quality Assurance and Safety
The rice in question has undergone meticulous quality checks to ensure that it is safe for consumption. After long-term storage, the government stockpiled rice is carefully inspected to remove foreign materials and confirm that there are no quality issues such as mold. This process guarantees that customers can enjoy the rice without any concerns.
The Benefits of 'No Wash' Rice
One of the standout features of this new rice product is that it is processed to be 'no wash' rice. This characteristic not only saves time but water as well, making it an environmentally friendly choice. Consumers no longer have to spend time rinsing the rice before cooking, which significantly simplifies the meal preparation process. This convenience appeals particularly to busy families and individuals living alone, aligning with modern lifestyles.
Product Details
- - Product Type: Government stockpiled 'No Wash' Rice, 2kg package
- - Retail Price: ¥718 (tax inclusive: ¥775.44)
- - Launch Date: June 17, 2025, with a gradual expansion
- - Number of Stores: Approximately 5,000 stores by the end of June, with further expansion to follow
- - Product Highlights: Designed for ease of use, this rice package features a resealable zipper for convenient storage.
Retail Availability
While the launch is widespread, please note that availability may vary by store. Some locations may not carry the product, and store opening hours for sales may differ. When purchasing, the tax will be calculated on the subtotal price, rounding down any fraction of a yen.
Looking Ahead
This initiative is part of
Seven-Eleven's commitment to providing products and services that support everyday life. With the increasing demand for convenience in daily meal preparation, the introduction of this easy-to-cook rice marks a meaningful step toward meeting contemporary consumer needs. Customers can look forward to enjoying tasty meals with minimal effort, helping to bring families together, even on the busiest of days.