Pacvue and Amazon Ads Japan Join Forces in Hackathon
On November 20, 2025, in Tokyo, Pacvue, a leading provider of AI-driven commerce operating systems, will host a unique hackathon in partnership with Amazon Ads Japan. Dubbed the "Pacvue | Amazon Ads Japan Hackathon," this event promises to bring together advertising agencies and brands from across Japan to explore unparalleled learning and networking opportunities.
The hackathon aims to foster competition among participating teams throughout October, challenging them to present innovative projects and optimization strategies to judges. A total prize of $20,000 (approximately 3 million yen) awaits the winning team, who will be announced at the event.
Nate Shreila, Head of APAC for Pacvue, stated, "Pacvue is widely recognized as one of the industry's most advanced retail media and commerce optimization platforms. We wanted to create an opportunity to showcase Pacvue's true potential by gathering Japan’s leading agencies together." He continued, "Brands and agencies will get to see firsthand advanced optimization strategies and use cases on Amazon, gaining actionable insights to accelerate growth and expand market share. We invite you to explore the forefront of Amazon Ads optimization across diverse categories like CPG, electronics, and beauty!"
This hackathon aims to encourage collaboration, creativity, and knowledge sharing among retail media professionals, presenting advanced strategies and real-world examples essential for achieving success on Amazon. The event welcomes not only Pacvue’s existing clients but also brands and advertisers interested in participating, fostering engagement between various stakeholders in the Tokyo area.
Attendees will have the chance to learn from other industry professionals and gain fresh perspectives on challenges in digital commerce, all while drawing inspiration from the innovative strategies shared throughout the event.
The event will kick off with a presentation on the latest trends in retail media powered by Amazon Ads, followed by team presentations showcasing their hacks.
Event Schedule for November 20, 2025:
- - 3:00 PM - 3:20 PM: Registration
- - 3:20 PM - 6:00 PM: Opening Remarks, Amazon Ads Presentation, 6 Team Presentations and Judging
- - 6:00 PM - 7:00 PM: Networking Reception
Note: Pre-registration is necessary, as space is limited. For more details and registration, please visit our website.
About Pacvue:
Pacvue is the only commerce operating system that seamlessly integrates retail media, commerce management, and advanced measurement to support growth across over 100 global marketplaces, including Amazon, Walmart, Target, and Instacart. Utilizing cutting-edge AI technology, real-time data, and actionable insights, Pacvue's platform is employed by over 70,000 brands and agencies worldwide, maximizing advertising performance, improving margins, generating incremental impacts, expanding market share, and broadening reach in the commerce space—all through a unified dashboard. As of 2025, Pacvue supports 12% of global retail media advertising spending. Furthermore, by combining Pacvue for enterprise clients with Helium 10 for SMBs, it offers the most comprehensive platform in the industry, catering to businesses of all sizes. For more information, visit
www.pacvue.com.