#Japan #Tokyo #Majiripi #Ziinie #DOTZ Inc.

New App Name and Enhanced Features

DOTZ Inc., headquartered in Meguro, Tokyo, has announced a significant change for its CRM tool aimed at restaurants, previously known as "Ziinie for Restaurant." Beginning July 1, 2025, the service will now be branded as "Majiripi." This change comes alongside a major upgrade to the app's functionality, effectively evolving it to better meet the needs of various industries beyond just dining.

Background of the Name Change

Since its launch in 2022, Ziinie for Restaurant has gained over 500,000 users, primarily focusing on the restaurant sector. However, in recent times, there has been a rising interest from sectors outside of the food service industry, such as hairdressing, with more than 50 non-food establishments already utilizing the app.

Given this expansion and the increasing demand, the decision was made to rebrand and enhance the application's features to accommodate a broader range of businesses. The new name, Majiripi, reflects the company’s vision to magically increase the number of repeat customers across diverse industries including food, hairdressing, salons, and massage services.

Major Upgrades Scheduled for September 2025

The launch of Majiripi will introduce several exciting features that enhance user experience:

1. Customizable Stamp Cards

Users will now be able to design stamp cards tailored to their stores, allowing flexibility in rank and stamp quantity.

2. Custom Coupon Features

The app will now support personalized coupon distribution based on specific scenarios, allowing businesses to engage customers more effectively.

3. Coupon Distribution from the Management Console

Businesses will enjoy a robust system that enables flexible coupon distribution based on multiple conditions, enhancing promotional strategies.

4. Advanced Automated Delivery Scenarios

With the new capabilities, users can create automated scenarios for coupon delivery, customized to user behavior and demographics, leading to more precise marketing.

These features are set to be implemented in September 2025, providing even greater value to users and an enhanced way to attract and retain customers.

Future Directions

Despite the name change, existing users will not see any alterations in the service content, functionalities, pricing structures, or terms of engagement. They can continue utilizing the platform as usual.

DOTZ Inc. remains dedicated to supporting the creation of repeat customers and enhancing customer experience through continuous function upgrades and expanded support systems.

About DOTZ Inc.

• - Company Name: DOTZ Inc.
• - Location: 4-4-12 Aobadai, Meguro, Tokyo, THE N3 2F
• - President: Hitoshi Inamasa
• - Established: November 2020
• - Business Focus: Marketing support services utilizing official LINE account features
• - Website: dotz.co.jp

For any inquiries regarding this news, please contact the marketing department at DOTZ Inc. via email at [email protected]. Find more information through our contact page.