Enerbank Ambassador Program
2025-12-16 04:53:39

Enerbank Launches Ambassador Program to Simplify Renewable Energy Adoption

Enerbank, a forward-thinking energy procurement platform based in Tokyo, has recently announced the launch of its new "Ambassador Program." This initiative is designed to harness the trust and networks of retired executives from major corporations to assist companies and municipalities in overcoming challenges related to the adoption of renewable energy. With the aim to change the perception that renewable energy is both expensive and complex, Enerbank's ambassador program serves as a bridge to connect experienced professionals with businesses interested in transitioning to greener energy solutions.

The Vision Behind the Ambassador Program



The primary objective of the Ambassador Program is to create a community where retired executives are encouraged to share their networks with companies facing obstacles in incorporating renewable energy. Enerbank recognizes that while information is widely available, the real challenge lies in trust. Many organizations hesitate to engage with new energy solutions because they are unsure about the reliability of the proposals they receive.

Executives well-versed in procurement and management structures can offer guidance on the advantages of Enerbank’s platform, "Eneroku." This reverse auction platform is the only one in Japan endorsed by the Ministry of the Environment and the Ministry of Economy, Trade and Industry, setting the stage for a more efficient and cost-effective procurement process for renewable energy.

The Three Advantages of Eneroku



1. Cost Reduction with Renewable Energy: By fostering a competitive bidding environment among various retail electricity providers, Eneroku enables companies to procure renewable energy at prices lower than traditional power sources. Numerous case studies demonstrate significant cost savings.

2. Digital Transformation of Administrative Processes: Eneroku streamlines the procurement process by managing estimation requests, comparisons, and contracts all in one online platform. This digitization significantly enhances operational efficiency while reducing administrative workload.

3. Proven Track Record: Over 1,900 organizations, including large manufacturers and government agencies, have adopted Eneroku, evidencing that transitioning to renewable energy is both feasible and economically advantageous.

Why Focus on Retired Executives?



The choice to involve retired corporate executives in this initiative is strategic. These ambassadors, possessing extensive industry experience and networks, are in a unique position to help potential clients navigate their concerns regarding renewable energy adoption. Many businesses express anxiety over the numerous pitches they receive, while also feeling uncertain about where to start their decarbonization journey.

The program offers a solution through trusted endorsements from familiar figures in the industry, facilitating a reliable pathway for these companies to explore renewable energy options confidently.

Compensation Overview



While the ambassador program centers around mutual empathy and collaboration, there is a small compensation element as well. Participants are not bound by strict quotas or required to commit significant time. Instead, their involvement primarily consists of reaching out within their network to advocate for social contributions through green energy initiatives.

Messages from Current Ambassadors



Current ambassadors have shared their motivations for participating:

  • - Koji Nakahiro, former director at Nippon Life Insurance, emphasizes the critical need for sustainable energy solutions to ensure a competitive edge and contribute positively to society.

  • - Takashi Ueda, former executive officer at Resona Bank, highlights the joy and fulfillment he finds in contributing to a new energy revolution using his rich experience.

  • - Taro Kamagata, former executive officer at Mitsubishi Research Institute, expresses his commitment to driving social change in pursuit of decarbonization and sustainable business practices alongside peers in the industry.

Get Involved



For those interested in becoming an ambassador or learning more, Enerbank has created a dedicated application platform. Potential ambassadors can sign up via the provided application link or visit their official website for further information. For inquiries, reach out directly at [email protected].

About Enerbank



Founded in 2018 and based in Tokyo, Enerbank aims to simplify energy procurement and contribute to new value creation for all humanity. As a leader in the DX transformation of corporate energy procurement and decarbonization efforts, Enerbank proudly supports over 1,900 organizations across Japan in their journey towards sustainable energy practices.

For more details about Enerbank, visit their official website at Enerbank.


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Topics Consumer Products & Retail)

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