LotusFlare Partners With Leading Telcos to Launch Innovative Cross-Border Reward Program
LotusFlare Launches Groundbreaking Cross-Border Telco Rewards Program
In a transformative move for the telecommunications industry, LotusFlare has been selected to power the world's first cross-border telco rewards program. Announced on February 11, 2025, this initiative involves a collaborative effort among seven leading communications service providers (CSPs): Singtel, AIS, Globe, HKT, Optus, Taiwan Mobile, and Telkomsel. The program aims to revolutionize the customer travel experience by offering a unique set of international rewards.
Setting a New Standard in Customer Experience
The rewards program represents a significant breakthrough in telecommunications, opening new avenues for customer value and convenience. Customers traveling within any of the CSPs involved can now enjoy a variety of benefits that enhance their journeys. Key features of the program include easy access to promotional offers through the respective telco apps, curated local experiences, and a comprehensive support system while traveling abroad. By tapping into a larger client base, the program not only boosts customer loyalty but also promotes tourism and provides local vendors with expanded business opportunities.
Advanced Technology at Its Core
LotusFlare's DNO™ Cloud has been specifically chosen to provide the software backbone for this ambitious project. This cloud-native platform facilitates the creation of personalized offers and exclusive deals, making it seamless for customers to earn and redeem rewards across different markets within the alliance. Thanks to these innovations, clients from the seven telecommunications partners can benefit from a unified and efficient rewards experience.