#South Korea #Seoul #WegoRoad #JMsys #voice guidance

JMsys Launches WegoRoad: The Future of Hiking Navigation

In an era dominated by technology, JMsys has emerged as a pioneer by developing the first-ever blockchain-based voice guidance platform tailored specifically for mountain trails. Recognized by South Korea's Ministry of Science and ICT, JMsys is earning its reputation as a transformative player in the leisure and health tech sectors. The company's flagship product, WegoRoad, aims to enhance the hiking experience by providing real-time directions and reducing navigational errors.

The Journey of Creation

The inspiration behind WegoRoad comes from the company’s CEO, Ji-Man Choi. His experience as an outdoor club leader sparked the need for an accurate guidance system. Choi recalls, "As a street person turned hiking enthusiast, I often led my team down the wrong paths. The existing navigation apps simply weren't reliable."

He began his hiking journey as a remedy for his lumbar disc issues, rapidly finding joy in the activity. Within six months, Choi experienced near-complete relief and immersed himself in hiking and mountain biking, making the sport a regular part of his life.

Addressing the Challenges

Recognizing a gap in the market, Choi set out to create WegoRoad (originally known as Bunjjang). He leveraged his two decades of experience in IT, which began with a role as a smart factory engineer, and founded JMCS, a company focused on broadcast video and leisure health tech, in 2011.

WegoRoad’s standout features include a function for entering voice metadata at crossroads and areas of risk, combined with blockchain technology that ensures the reliability and accuracy of mapped locations. As CEO Choi explains, "This dual approach enhances safety and adds an innovative layer of trust through user-generated data."

Improving Safety and User Experience

The app employs a real-time evaluation system allowing users to rate their routes. Thanks to blockchain, users not only gain points for sharing and editing course information but also maintain ownership of the data they contribute. This pivotal feature shifts the benefits from the platform to its users, embodying a user-centered service model.

As Choi articulates, "I become the owner of the location data I create. Unlike existing platforms that capitalize on users' data, WegoRoad is designed to return value to those who contribute their experiences."

Future Innovations

Looking forward, JMsys plans to release an advanced version of WegoRoad in September with exciting new functions, including editing speech inputs for critical hazards and a network for emergency rescue contacts.

In the realm of outdoor navigation, JMsys's innovative approach is promising to elevate the hiking experience, ensuring that adventurers can traverse nature’s trails with confidence and security. The company’s commitment to enhancing outdoor activities through technology positions it as a frontrunner in future leisure and health tech developments.

As JMsys continues to garner attention in the private sector, expectations soar for its potential to revolutionize how outdoor enthusiasts navigate mountain trails, making each adventure safer and more enjoyable than ever before.