Upcoming Support Event for Japanese Startups in ASEAN
In a week’s time, a crucial briefing aimed at aiding Japanese startups and SMEs in their expansion into the ASEAN and Mekong regions will be held on April 21, 2026, at the Tokyo Venture Capital Hub. Organized by Mitsubishi Research Institute (MRI) and Kepple, this hybrid event will feature insights from key stakeholders, including representatives from the Ministry of Economy, Trade and Industry (METI), the Small and Medium Enterprise Agency, and JETRO, as well as successful entrepreneurs who have ventured into the ASEAN market.
Event Overview
- - Event Title: ASEAN and Mekong Expansion Support Program Briefing
- - Date: April 21, 2026 (Tuesday)
- - Time: 16:00 - 18:00
- - Format: Hybrid (In-person and online)
- - Venue: Tokyo Venture Capital Hub (5th Floor, Azabudai Hills Garden Plaza)
- - Participation Fee: Free
- - Capacity: 30 companies for in-person attendance (no limit for online participation)
Register here:
Event Registration
Guest Speakers
The briefing will feature a keynote address on the overview of ASEAN markets and business opportunities. The keynote will be presented by R. Ogata, General Director of MRI Vietnam Corporation. Following the keynote, there will be a detailed explanation of the support program for expansion and a panel discussion focused on key success factors for Japanese startups entering the ASEAN market.
Key panelists include:
- - Hiroshi Anaga (JETRO Hanoi, Director of Innovation)
- - T. Nakamichi (AGRI SMILE, CEO)
- - K. Mizukoshi (Fourbal Cambodia, Chairman)
- - Y. Yamamoto (One Asia Lawyers Group, Laos Office Director)
Networking Opportunities
Participants will have the chance to engage in networking. Please note that, due to the limited capacity for in-person attendance, companies may send up to two representatives. Others will be invited to join the event online.
What to Expect from This Event
Attendees will gain a deep understanding of the markets in ASEAN and Mekong regions and the specific steps involved in developing their business in these markets. The event will provide detailed information about the support programs and insights into local needs and potentials relevant to the attendees' companies.
Additionally, participating companies will have future opportunities for seminars and further support programs that assist in their entry into the Mekong region.
Target Audience
This event is highly relevant for:
- - Startups and SMEs considering global expansion, particularly into the Global South
- - Professionals involved in new business development
- - Individuals interested in the ASEAN market but uncertain about the next steps
- - Entrepreneurs seeking growth in emerging markets
Future Developments
After the briefing, feedback will be gathered from participants to ascertain interests in expanding into the Mekong region, laying the groundwork for future seminars and individualized assistance.
About the Organizers
Mitsubishi Research Institute: A comprehensive think tank focusing on policy, economy, and industrial areas.
Kepple: Committed to fostering the startup ecosystem and driving new business opportunities through various initiatives.
For additional information about this event and to register for free, please use the following link:
Free Registration.