Strive, Inc. Sets the Stage for a Bitcoin-Focused Future
On September 15, 2025, Strive, Inc. (
Nasdaq: ASST), a pioneering asset management firm specializing in Bitcoin, revealed significant developments in its corporate structure and strategic direction. Under the leadership of CEO Matt Cole, the company has assembled a qualified Board of Directors with an impressive wealth of experience in cryptocurrency and financial markets.
The newly formed board includes notable figures such as Shirish Jajodia from Strategy, Inc., Pierre Rochard from The Bitcoin Bond Company, and James Lavish from The Bitcoin Opportunity Fund, among others. This diverse range of expertise positions Strive uniquely to navigate the evolving landscape of cryptocurrency investment.
Initial Bitcoin Holdings and Strategic Financial Moves
So far, Strive has embarked on its journey with 69 Bitcoins acquired through a Section 351 exchange in a merger with Asset Entities, Inc. This serves as a foundational asset base from which they plan to expand. The company will leverage net proceeds from a significant financing round totaling $750 million, announced in May 2025, with potential additional funds expected from warrant exercises within the next year.
Strive has also achieved the status of a well-known seasoned issuer (WKSI) by filing an S-3 ASR shelf registration. This designation provides the company with enhanced flexibility to raise capital through various financing avenues, including:
- - An at-the-market (ATM) program allowing for up to $450 million in proceeds;
- - Opportunities for potential debt or debt-like offerings, with plans to issue a publicly traded perpetual preferred equity security aimed specifically at acquiring more Bitcoin.
These strategies are intended to amplify the Bitcoin holdings beneficially for both the company's equity shareholders and wider investor base.
Commitment to Shareholder Value
One of Strive's priorities is to increase Bitcoin per share, thus showing their commitment to long-term shareholder value. The Board of Directors, articulated by Matt Cole, highlights that having a mission-aligned board is crucial for effective management of a Bitcoin treasury. The strategic expertise nested within the board and executive team sets the groundwork for driving shareholder value significantly.
In alignment with their commitment, the company has initiated a stock repurchase program valued at up to $500 million. This program is adaptive to market conditions, allowing strategic maneuvers to buy back shares when beneficial. Additionally, the planned issuance of preferred equity is seen as a way to provide yield-focused investors with risk-adjusted income while also facilitating the growth of Bitcoin assets.
Looking Ahead
Strive, Inc. aims not just to keep pace but to lead in the realm of Bitcoin accumulation. With enhanced strategies, such as the ATM offerings and stock repurchase options, they are poised for substantial growth. The prospect of leveraging capital to boost Bitcoin holdings is a forward-thinking approach consistent with the company’s vision to dominate the market in Bitcoin treasury management.
Since launching their first ETF in August 2022, they have successfully amassed over $2 billion in assets under management, solidifying their position as a frontrunner in the industry.
In summary, Strive, Inc.'s proactive measures through experienced leadership and calculated financial strategies mark a committed approach to shaping the future of Bitcoin investment. With their eyes set firmly on growth and maximization of shareholder value, Strive is one to watch in the rapidly evolving asset management landscape.
For ongoing updates and more information, interested parties can visit Strive’s dedicated site or follow their updates on social media.