Subway Set to Open New Location at Itco-Yokado Hiki-shun
In an exciting development for sandwich enthusiasts in Tokyo, the popular sandwich chain, Subway, is making a grand return to Itco-Yokado Hiki-shun after a nine-year absence. Set to welcome its first customers on July 10, 2025, this new outlet will be located on the first floor of the bustling food court within the shopping complex.
The
location is conveniently situated near Keisei Hiki-shun Station and Tobu Hiki-shun Station, catering to both local commuters and visitors exploring nearby attractions, including the famous Tokyo Skytree. The Itco-Yokado Hiki-shun commercial facility boasts a diverse range of tenants, offering everything from daily necessities to fashion, making it a favored shopping destination for people of all ages.
A New Dining Experience with Self-Order System
One of the most noteworthy features of the new Subway store will be its
self-order system. This innovative approach allows customers, especially first-timers, to place their orders at their own pace while customizing their sandwiches to their liking. Many customers may previously have found ordering at Subway a daunting experience due to the customization options available. With the self-order system, detailed guidance is provided on-screen, enabling customers to enjoy a fun and personalized assembly of their meal without the pressure of a busy line.
The management anticipates a surge in foot traffic thanks to its strategic location near popular transit points. As of July 2025, the Subway brand is expected to reach a remarkable milestone of 203 locations nationwide, riding a wave of increasing sales for 57 consecutive months at its existing outlets. This resurgence at Itco-Yokado Hiki-shun represents an important step in Subway's journey, showcasing the brand's growth and adaptability in the competitive fast-casual dining landscape.
Store Details
- - Opening Date: July 10, 2025
- - Address: 1-2-1 Kyojima, Sumida-ku, Tokyo, 131-0046
- - Hours: 10:00 AM - 9:00 PM (Last order at 8:30 PM)
- - Store Size: 32.69 square meters (approximately 9.89 tsubo)
- - Seating Capacity: Shared seating available
Additional Features
Customers will enjoy the convenience of digital menu boards installed for easy navigation of the menu offerings. The store emphasizes both safety and cleanliness, as it operates without the need for using flammable cooking methods. This positions Subway as a low-investment, compact franchising opportunity, which WATAMI FAST CASUAL MANAGEMENT is actively promoting to potential franchise operators.
A Century of Sandwich Success
Subway began its journey in 1965 in Connecticut, USA, when founder Fred DeLuca started a small sandwich shop at the young age of 17 to save up for his college tuition. Since then, Subway has adopted a made-to-order style of service that tailors to individual customer preferences, showcasing fresh ingredients like roasted beef, shrimp, avocado, and crisp vegetables. Today, this beloved chain serves customers in over 100 countries, having established its presence in Japan in March 1992 in Minato, Tokyo.
Every day at Subway, oven-fresh bread is combined with high-quality fillings, prepared with care by their dedicated staff, known as sandwich artists. As they prepare each sandwich with heart, they affirm their commitment to quality and customer satisfaction.
While Subway looks forward to welcoming its customers at the newly opened location, it remains dedicated to creating a memorable dining experience, bringing speed, quality, and personal touch to every order.