IntouchCX's Acquisition of WebPurify Enhances Trust and Safety Solutions

IntouchCX Expands Trust and Safety Solutions with WebPurify Acquisition

In a significant move to enhance its trust and safety offerings, IntouchCX announced the acquisition of WebPurify, an industry leader known for its AI-driven content moderation solutions. This strategic partnership aims to redefine the company's role as a trusted advisor in the digital landscape, allowing them to empower brands to foster safe and inclusive online environments.

The Significance of the Acquisition

IntouchCX, which has built a reputation for exceptional customer experience (CX), recognizes the importance of incorporating trust and safety into its service model. By acquiring WebPurify, the company aims to deepen its commitment to creating spaces where clients, employees, and end-users feel not just supported, but uplifted. The integration of WebPurify’s technologies and expertise will expand IntouchCX's capabilities beyond traditional CX and into the nuanced domain of trust and safety, which is integral to businesses operating in the current digital era.

Shane Kozlowich, Co-CEO of IntouchCX, stated, "This acquisition marks a milestone for IntouchCX as we continue to expand our capabilities in trust and safety. AI-powered content moderation perfectly complements our technology-first approach to customer experience." This sentiment highlights a vital commitment to adapting to an ever-evolving digital landscape where safety and trust governance is paramount.

Strengthening Global Reach

Founded in 2007 and headquartered in Irvine, California, WebPurify has established itself as a trusted name in content moderation, specializing in a variety of services including text and image moderation, live-stream content review, and video moderation. Its innovative solutions combine the precision of artificial intelligence with the insights of human moderators, ensuring that interactions remain safe and respectful.

With operations in places like Hyderabad, India, WebPurify enhances IntouchCX's service offerings across various sectors, emphasizing the company's commitment to leveraging geographic diversity and global expertise. The acquisition is a strategic move, allowing IntouchCX to address an essential aspect of user experience: the need for safe and engaging digital platforms.

Future of Trust and Safety

The leadership teams of both companies share enthusiasm about the future and the impact of their partnership. Jonathan Freger and Josh Buxbaum, Co-Founders of WebPurify, remarked, "Joining forces with IntouchCX allows us to scale our vision of a safer digital world. Our combined strengths in technology, operations, and trust and safety solutions will enable us to meet the evolving needs of clients and users in ways we couldn't achieve alone."

Together, IntouchCX and WebPurify are poised to transform the trust and safety space, establishing new standards for how brands manage online interactions and protect their communities. This strategic acquisition not only signals a new chapter for both companies but also represents a progressive stride into a future where safety and customer experience coalesce seamlessly.

About IntouchCX

IntouchCX is a global customer care and technology company dedicated to delivering innovative, future-focused solutions. Founded over 20 years ago, the company powers some of the world's leading brands with cutting-edge AI technologies, driving customer engagement and operational excellence. For more information, visit IntouchCX.com.

About WebPurify

WebPurify is a leader in content moderation, helping businesses create safer digital spaces since 2007. With its advanced AI solutions supported by a global human moderation team, WebPurify remains committed to fostering inclusive online environments. More details can be found at WebPurify.com.