habatan Pay+ Launch
2025-08-07 03:18:23

New Premium Digital Coupon 'habatan Pay+' Launches in Hyogo Prefecture

Launch of 'habatan Pay+' Premium Digital Coupon in Hyogo Prefecture



Hyogo Prefecture has announced the start of a new sales round of its 'habatan Pay+' premium digital coupon, aimed at alleviating the financial burdens of residents amidst rising prices. This initiative, managed by Felica Pocket Marketing Co., Ltd. in partnership with the Kobe branch of Japan Travel Co., emphasizes both consumer support and local economic revitalization.

What is 'habatan Pay+'?


The 'habatan Pay+' digital coupon serves as a financial bolster for citizens facing the current high cost of living. Designed as a premium coupon, it can be utilized at registered stores throughout Hyogo Prefecture. Previously, the additional sales for the 4th round were initiated in June 2024, aimed at affirming the government’s commitment to supporting residents.

With 'habatan Pay+', users can handle the entire process from application to purchase through a dedicated app, providing a seamless experience. The app supports multiple payment methods, including credit card and convenience store payments, giving users flexibility.

Details of the Program


The specifics of the fourth round of 'habatan Pay+' include:
  • - Issuance: Launched on July 31, 2025, the additional sales aim to address high costs for residents.
  • - Premium Rate: The program offers a premium rate of 25%, allowing individuals to buy coupons worth 6,250 yen for just 5,000 yen.
  • - Total Issuance: The total issuance amount reaches approximately 11.18 billion yen, including a substantial premium distribution of about 2.23 billion yen.
  • - Maximum Purchase Limit: Each resident can purchase up to two coupons, translating to a maximum of 12,500 yen for 10,000 yen.
  • - Target Users: This initiative is accessible exclusively for residents of Hyogo Prefecture who own smartphones.
  • - Funding Period: Users can recharge and load digital funds from July 31, 2025, to September 30, 2025.
  • - Usage Duration: Coupons can be used from July 31, 2025, to October 31, 2025.
  • - Participating Stores: Numerous retail outlets, supermarkets, convenience stores, and restaurants across Hyogo are included in the program eligibility.

Community Involvement


The 'habatan Pay+' campaign is not just a promotional effort by the Hyogo government; it's a collaborative project involving advertising firms, transport companies, and various local businesses. By leveraging these partnerships, the program aims to reinforce a supportive economic environment for all citizens in the region.

A representative of the project expressed hope that many locals will take advantage of the 'habatan Pay+' program and contribute positively to financial support. The initiative is designed not only to provide short-term financial relief but also to cultivate long-term trust and love among the people of Hyogo for this sustainable program.

Additional Resources


To further explore more about the 'habatan Pay+' initiative, residents can visit the official website at habatanpay-plus4.jp and download the app from both the App Store and Google Play to start using their premium digital coupons.

In conclusion, by integrating technology and localized support systems, 'habatan Pay+' stands as a testament to Hyogo Prefecture's commitment to enhancing the living standards of its residents. As this venture develops, it is hoped to pave the way for a robust economy, improved community ties, and a better quality of life for all.




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Topics Consumer Products & Retail)

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