Fostering Health Awareness: Shionogi Healthcare at the Summer Event
On July 26, 2026, Shionogi Healthcare, headquartered in Osaka, collaborated with Oga Pharmacy to host an engaging summer event titled "Oga Man and Summer Party." This initiative allowed families to learn about correct medication usage in a fun and interactive manner, underlining the importance of health literacy from a young age.
Encouraging Health Conversations Among Families
The Summer Party aimed to create an opportunity for children to discuss health and medication within their families. The event attracted 54 family groups, totalling around 200 participants. Attendees engaged in various activities, which included sessions on the correct use of medications and overdose prevention, as well as health experience booths provided by local businesses. Shionogi's participation underscored its commitment to educating the public about the responsible use of over-the-counter (OTC) medicines.
An Interactive Learning Experience
Shionogi set up a booth to address common questions about medication, such as why it is essential to take pills with a cup of water or lukewarm water. By conducting experiments, families could visually understand the impact of how medications are consumed. Participants were excited to discover insights like “I never knew that!” and expressed their intention to be more careful at home when taking medicines. This experience prompted families to reflect on their medication habits and recognize the significance of using medications properly.
Instilling Knowledge from a Young Age
It is crucial for individuals to follow the prescribed dosage and instructions when taking medications. To optimize effectiveness and safety, citizens should consume medicines with approximately a cup of water or lukewarm water, unless specified otherwise. Furthermore, awareness of beverage interactions with medications is equally vital. Shionogi believes medications, which are essential for daily health maintenance, should be introduced to children early on. Gaining accurate knowledge about medicines cultivates children’s critical thinking regarding health.
The initiative aimed to promote interactive learning rather than mere information delivery. Families could enjoy hands-on experiments while considering proper medication use in their everyday lives.
Shionogi Healthcare's Responsible Use Initiatives
With a mission of providing everyone with gentle, correct, and enjoyable self-care, Shionogi is committed to promoting the responsible use of OTC medications and preventing overdoses. The company is involved in various initiatives, such as:
- - Educational Support: Conducting workshops and lectures in collaboration with schools and pharmacy associations.
- - Ensuring Proper Access to Medicines: Creating opportunities for verification during sales through strategies like establishing empty box placements.
- - Facilitating Support: Developing support pathways through tools like the “Tsunagu Card,” which connects users to consultation desks.
Moving forward, Shionogi intends to strengthen partnerships with school pharmacists, educational institutions, pharmacies, and support organizations, further promoting responsible medication use and creating an environment that encourages necessary support.
Shionogi Healthcare's Commitment to ESG Management
Shionogi Healthcare values Environmental, Social, and Governance (ESG) considerations as it seeks growth alongside society. The company aligns its efforts with the United Nations’ Sustainable Development Goals (SDGs), specifically focusing on health, economic growth, reducing inequality, sustainable city development, and responsible consumption. These goals guide Shionogi’s initiatives to address societal challenges.
Leveraging Owned Media and Social Media
With the aim of making self-care more accessible and accurately practiced, Shionogi utilizes owned media (Shionogi Healthcare ONLINE) and official social media platforms (X, Instagram, LINE) to share product information, campaigns, and expert advice on self-care methods. This information is designed to benefit everyone’s health and well-being.
Shionogi Healthcare ONLINE:
Shionogi Healthcare ONLINE
X (Formerly Twitter):
@shionogi_hc
Instagram:
@shionogi_hc
LINE: [@shionogi-hc]
About Shionogi Healthcare Corporation
The Shionogi Group is dedicated to advancing creativity and expertise in pharmaceuticals, working towards a future in healthcare. "Ensuring everyone enjoys gentle, correct, and enjoyable self-care" is the corporate philosophy of Shionogi Healthcare, which strives to continuously transform the norms of healthcare.
- - Company Name: Shionogi Healthcare Corporation (SHIONOGI HEALTHCARE CO., LTD.)
- - Founded: January 15, 2016
- - Operations Start: April 1, 2016
- - Capital: 10 million JPY
- - CEO: Yuuko Nakagawa
- - Headquarters: 24th floor, Grand Green Osaka South Tower, 5-54 Ofuka-cho, Kita-ku, Osaka
- - Business Overview: Development, manufacturing, and sale of OTC medications, quasi-pharmaceuticals, and health foods.
- - Website: Shionogi Healthcare