#Japan #Yokohama #MARK & LONA #FER Collection #GENERAL COLLECTION

Experience MARK & LONA at Yokohama Takashimaya

Starting April 29, 2026, MARK & LONA, an innovative golf apparel brand, will open a limited-time pop-up store at the fifth floor of Yokohama Takashimaya for two weeks. This unique store will predominantly feature the exclusive FER collection, alongside selected pieces from the GENERAL collection, which is set to launch in April 2026. Unlike the usual offerings of the MARK & LONA store in the same department, this pop-up will allow customers to explore styles that blend function with fashion, perfect for those who embrace an active lifestyle that transcends traditional golf apparel.

Collections on Display

FER COLLECTION

The FER collection draws inspiration from the lifestyles of the brand's ambassadors. It’s designed for enthusiasts who enjoy both golf and surfing, with the term “FER” representing a blend of these two lifestyles. The collection includes casual wear and a variety of accessories that cater to sports and daily life. Unique items include custom wetsuits crafted with advanced technology from Japan, perfect for longboarders, ensuring you look stylish both on and off the golf course.

GENERAL COLLECTION

Launched in commemoration of the IRON SKULL icon's 20th anniversary, the GENERAL collection introduces a new emblem called ELEMENT SKULL. This design features four parts inspired by nature’s elements crucial to golf: greens, water, sky, and sun. Marking a perfect blend of innovative design and functionality, this collection is a testament to MARK & LONA’s commitment to high-quality craftsmanship that appeals to both golfers and fashion enthusiasts.

Novelty Campaign

To celebrate the launch, customers who make purchases over ¥27,500 (including tax) will receive exclusive OG beach sandals as a gift, perfect for beachside relaxation or casual outings. This limited-time offer is subject to availability and is exclusive to purchases made at the pop-up location. Make sure to grab this stylish pair while stocks last!

Visit the Pop-Up Store

The pop-up store MARK & LONA will be located at:

• - Store Name: MARK & LONA Yokohama Takashimaya Pop-Up Store (Special Venue)
• - Address: 220-8601, Minami-saiwai 1-6-31, Nishi-ku, Yokohama
• - Area: Fifth Floor Sports & Golf Special Venue
• - Phone: 045-620-0785
• - Operating Hours: 10:00 AM - 8:00 PM
• - Event Period: April 29 (Wed) - May 12 (Tue), 2026

Don’t forget that this event is separate from the ongoing pop-up store at Yokohama Takashimaya. So visit us and dive into MARK & LONA's fashion world! For more details, check here.

About MARK & LONA

Since its establishment in 2008, MARK & LONA has been at the forefront of revolutionizing the golf apparel industry with its philosophy of Luxury Golf. With a focus on unique and groundbreaking designs, high-quality materials, and functionality, the brand has significantly changed the perception of golf clothing. Collaborations and creativity extend beyond traditional golf wear, appealing widely to sports and fashion lovers alike, making MARK & LONA not just a brand, but a lifestyle choice. Through continuous innovation, it has gained a loyal following from both golfers and fashion enthusiasts worldwide.