#Japan #Aomori #Local Products #Red Horse #Ajigasawa

Aomori's Morning Set: A Culinary Journey

Aomori Prefecture, known for its bountiful natural resources and vibrant agricultural legacy, is now the home of a unique culinary offering: the new Morning Set gifted through hometown tax donations. Developed by Red Horse Corporation as part of its commitment to revitalizing local communities, this set includes exclusive products that celebrate the flavors of the region.

The Morning Set showcases the essence of Ajigasawa Town, combining a freshly made rice bread – developed uniquely from the local short-grain rice variety Massigura, with several carefully chosen local delicacies. This initiative aligns with the expectations set forth by the local government and community leaders, who have shown eagerness in promoting Ajigasawa's agricultural treasures to a broader audience.

What’s Inside the Morning Set?

The luxurious Morning Set comprises four delightful items:
1. Rice Bread made from locally harvested Massigura rice, known for its soft texture.
2. Natural Water sourced from the UNESCO World Heritage-listed Shirakami-Sanchi, renowned for its purity.
3. Apple Jam crafted from deep-red apples cultivated at Windmaru Farm, reflecting the care and effort of local farmers.
4. Coffee Drip Pack featuring a premium blend that harmonizes with Ajigasawa’s natural water, offering a perfectly brewed cup.

Each element of the set is deeply rooted in the pride of Ajigasawa residents and aims to provide consumers with an authentic taste of this charming locale. The combination of these exquisite items forms an ideal breakfast package, fulfilling not just taste buds but fostering a connection to the locale.

Focus on Local Development

Red Horse Corporation’s mission goes beyond simply providing donors with quality products. By utilizing regional resources, they hope to stimulate local manufacturers while creating opportunities for collaboration between existing businesses. With the development of the Morning Set, Red Horse is not only enhancing local economies but also promoting the unique identity of the region by telling its story through innovative culinary offerings.

The company is committed to product sustainability and revitalizing the Japanese food culture, engaging with over 50 municipalities and developing over 100 products tailored to local strengths. Keisuke Yamada, the COO of Red Horse Corporation, has echoed this commitment, aligning product development with local farmer needs and desires.

Local producers express gratitude and excitement, exemplified during a tastings event where Mayor Hirata praised the rice bread’s rich flavor, eagerly anticipating its pairing with Ajigasawa's distinctive products.

How to Get the Morning Set

The Morning Set is available as part of the hometown tax donation system and comes in two options:

• - Mini Set: Includes one rice bread, one jar of jam, one bottle of water, and three coffee packs for a minimum donation of ¥15,000.
• - Standard Set: Features two rice breads, two jars of jam, two bottles of water, and five coffee packs for a donation of ¥22,500.

These sets can be ordered via major hometown tax websites, including Rakuten Furusato Nozei, Furusato Choice, and others, making it easy for supporters nationwide to contribute and savor the flavors of Aomori.

Advocating for Ajigasawa

Through this initiative, Red Horse Corporation aims not only to bring attention to Ajigasawa's premium ingredients but also to stimulate broader interest in regional tourism. As the company continues to innovate, it hopes that these products will entice visitors to Ajigasawa, ultimately fostering relationships that benefit both consumers and producers.

In efforts to realize this vision, all members involved in product development are proud to represent the vibrant culture and incredible offerings of Ajigasawa, further illuminating the potential of local products and establishing a storytelling connection between producers and consumers that sustains both community and tradition.

For more information about Red Horse Corporation and their initiatives, visit their website.