Hisense Launches 'Own the Moment' Campaign for FIFA Club World Cup 2025™ Sponsorship

Hisense Unveils 'Own the Moment' Campaign

In a significant move, Hisense, a global leader in consumer electronics and home appliances, has launched a new promotional campaign titled 'Own the Moment'. This initiative is a celebration of their sponsorship of the 2025 FIFA Club World Cup™, emphasizing the shared experiences of fans during this anticipated tournament. The campaign aims to connect the joy of sports with cutting-edge technology and innovation that enhance everyday life.

Hisense has a long-standing partnership with FIFA, having previously been a global sponsor for two FIFA World Cups™ and a partner for three UEFA European Championships. This deep-rooted relationship highlights the brand’s commitment to delivering innovative home appliances and technology designed to elevate fan experiences.

Bringing the Game Home

As the official partner of the FIFA Club World Cup 2025™, the 'Own the Moment' campaign reflects Hisense's dedication to helping fans enjoy the grand spectacle of football like never before. By introducing products that promise to enhance the viewing experience, Hisense allows fans to immerse themselves in every thrilling play from the comfort of their living rooms.

One of the campaign's highlights includes the Hisense U7 100-inch television, which brings the full vibrancy and energy of the tournament directly into users’ homes. Coupled with the Hisense C2 Ultra projector, these technologies recreate the intensity of being in the stadium, with brilliant color depth and audio performance likened to the best seats in the house.

For fans eager to host watch parties, Hisense offers the PureFlat Smart Series refrigerator, equipped with a convenient ice and water dispenser, ensuring refreshments are always at hand to quench the thirst of cheering crowds. With ample storage for snacks, it’s designed to keep friends and family satisfied as they root for their favorite teams.

To maintain comfort during heated matches, Hisense's Uni series air conditioners provide smart climate control. The Smart Eye and TMS systems automatically adjust temperature, humidity, airflow speed, and direction according to the movement of people in the room. This level of convenience ensures that viewers can stay cool and focused on the action unfolding on screen.

Join the Celebration

Hisense aims to empower fans to 'Own the Moment' by enriching their experience during the FIFA Club World Cup 2025™. With a strong commitment to connecting with fans of the world’s most popular sport, Hisense is dedicated to expanding its brand presence among football enthusiasts globally.

For those interested in experiencing the excitement firsthand, a campaign video can be viewed here.

About Hisense

Founded in 1969, Hisense has established itself as a leading company in the field of home appliances and consumer electronics, operating in over 160 countries. The company specializes in delivering high-quality multimedia products, appliances, and smart IT solutions. According to Omdia, Hisense ranks second globally in total TV shipments from 2022 to 2024 and holds the top spot in the 100-inch and larger TV segment from 2023 to 2024. As the first official partner of the FIFA Club World Cup 2025™, Hisense is committed to fostering global sporting partnerships that enhance its connection with audiences around the world.