Discovering Japan's Finest Craftsmanship: LOVE NIPPON Awards 2025 Unveiled

LOVE NIPPON Awards 2025: Celebrating Japan's Craftsmanship

The LOVE NIPPON Awards 2025, hosted by Fujimaki Department Store, recently unveiled its winners. This prestigious event focuses on recognizing exceptional Japanese craftsmanship, with over two million unique visitors participating in the selection process. The awards highlight products that have received remarkable appreciation throughout the year.

This year's awards show a strong representation of passion and individuality from various Japanese artisans, coupled with top-quality standards. The special feature page, launched on December 3rd, showcases the winners across 14 distinct categories, encompassing everything from fashion accessories to gourmet products.

What is the LOVE NIPPON Award?

The LOVE NIPPON Award is an annual celebration that recognizes high-quality products available at Fujimaki Department Store, based on customer ratings and attention. Products are judged in various categories, with a Grand Prix winner selected along with top entries in each category.

The evaluation metrics include product purchase figures, page views, review ratings, and social media interactions. This comprehensive assessment ensures that the awards truly reflect customer enthusiasm and product excellence.

A Remarkable Year for 2025

According to Ryo Nakamura, the store's president, 2025 is shaping up to be a vibrant year filled with inclusivity and interaction in society, further emphasized by increased inbound interest. This year, the overall Grand Prize was awarded to DOUBLELOOP's JOURNEY Resort