Exciting Collaboration: KOGYARU and GiGO Announce 2026 Pop-Up Shop Event

KOGYARU×GiGO POP UP SHOP 2026 Announcement

The anticipation builds as GENDA GiGO Entertainment, led by CEO Kazuhiko Ninomiya, unveils a thrilling collaboration with KOGYARU, the vibrant media platform for elementary school gal models, operated by HJ, led by CEO Hayato Ikeda. The KOGYARU×GiGO Pop-Up Shop will open its doors on February 21, 2026, and run until March 29, 2026, across select GiGO stores, delivering a unique shopping experience to fans.

Event Details

The pop-up shop will take place in two phases:

- Phase 1: February 21, 2026, to March 6, 2026

Locations: GiGO Main Store, GiGO Ion Mall Okayama

- Phase 2: March 14, 2026, to March 29, 2026

Locations: GiGO Abeno Q's Mall, GiGO Fukuoka Tenjin

For exact locations and updates, please refer to the official campaign website.

What to Expect

Visitors can look forward to an array of engaging activities and exclusive merchandise:

- Must-Buy Campaign: Shoppers spending over 2,200 yen (including tax) will receive a surprise novelty sticker (three designs available, one per customer, while supplies last).
- Photo Opportunities: Life-size standees and photo spots will be set up for fans to capture memorable moments.
- Special Broadcasts: A captivating promotional video will be screened on the giant screen at the GiGO Main Store from February 21 to March 6, daily from 8:00 AM to 11:00 PM.

Exclusive Merchandise

As part of this pop-up event, a range of limited-edition products will debut, including:

- Crunchy candy (three types)
- Cookie cans with badges (three types)
- Slide cans with ramune (two types)
- Clear cups (two types)
- Aurora pouches (one type)
- Drawstring pouches (two types)
- Multi-cloths (two types)
- Shoe charm sets (one complete set)
- Acrylic B6 covers (five designs)
- Acrylic hair ties (four designs)
- Fragrance (one type)

These items will only be available for a limited time, and once they are gone, they are gone! Make sure to visit the specific stores mentioned on the campaign page.

About KOGYARU

Launched on April 1, 2023, KOGYARU serves as the younger sister media to the popular Japanese gal magazine, egg. The brand focuses on elementary school girls as models, rapidly gaining traction with over 500,000 followers on Instagram within just two years of its inception. The name 'KOGYARU' cleverly combines the slang term from the 90s for 'young gally' and 'child gal,' making it a universally appealing term, with aspirations to reach global audiences. In addition to fashion modeling, KOGYARU is also making waves in the music industry, with their artist debut slated for December 2023, in which they will perform live across the nation.

Stay Connected

For more updates, follow KOGYARU on their official platforms:

The excitement is palpable as fans of the KOGYARU brand can look forward to unique merchandise and experiences at the GiGO Pop-Up shop this February. Don't miss out on this extraordinary event!