Burger King's Food Truck
2025-07-15 03:09:49

Burger King's Exciting Food Truck Tour Kicks Off in Japan with Special Events!

Burger King’s Food Truck Tour: Exciting Events Ahead!



Burger King® Japan is hitting the road with the launch of its food truck tour, "KING ON TOUR 2025," which is set to bring its beloved Whopper® burger to various locations across the country. After gathering input through a recent campaign on X, the first stop is Kanazawa City in Ishikawa Prefecture, where fans can enjoy the classic flame-grilled Whopper for the second time in two years.

This event is not just a simple food truck stop; it also coincides with Japan’s inaugural international pickleball team league, the "PJF Pickleball Japan League (PJL) Burger King® Cup" taking place in Tokyo. Burger King is the main sponsor of this exciting tournament, highlighting the brand's commitment to promoting the sport and engaging with fans.

Details of the Food Truck Tour



The food truck tour will feature two of Burger King's most popular menu items: the Whopper® Cheese and the limited-time Spicy BBQ Whopper®. Both can be paired with a refreshing touch of Coca-Cola® or Coca-Cola® Zero for the perfect meal. Both options are priced at 1,000 yen and come with an exclusive sticker commemorating the tour in the respective area.

  • - Whopper® Cheese: This fan favorite features a juicy, flame-grilled 100% beef patty topped with rich cheddar cheese, fresh lettuce, tomatoes, onions, and pickles, all brought together with creamy mayo and ketchup. It's the classic taste that Burger King is proud to offer!

  • - Spicy BBQ Whopper®: A unique creation available only on this food truck tour! This burger combines a 100% beef patty with fresh lettuce, tomatoes, onions, and pickles, enhanced with the deep flavor of Bulls-Eye™ BBQ sauce and a special spicy sauce that adds a kick with chili and garlic flavors. This is a must-try for spice lovers!

Customers purchasing either burger combo will receive a sticker featuring the name of the location where they purchased it, which is a keepsake to collect throughout the tour.

Tour Schedule



  • - Kanazawa City, Ishikawa Prefecture:
- Location: Korinbo Atrio Plaza
- Dates: July 18-21, 2025
- Time: 11:30 AM - 2:30 PM / 4:00 PM - 7:00 PM

  • - Tokyo, Koto Ward, Ariake Tennis Forest:
- Location: Ariake Tennis Forest
- Dates: August 11-14, 2025
- Time: 11:00 AM - 2:00 PM / 3:30 PM - 6:00 PM

The tournament will feature some of the best players in the game, and Burger King fans are encouraged to participate in the competition while enjoying delicious food from the truck!

Anticipated Impact and Future Events



Burger King has received numerous requests for future tour stops through the social media campaign “#CallBurgerKing,” and they are planning to announce additional dates in late August. The popularity of the food truck initiative demonstrates the brand's ongoing dedication to engaging with local communities while offering fans a taste of their iconic flavors.

Don’t miss your chance to experience the taste of Burger King in your city! After enjoying the Whopper® and chilling with a Coca-Cola®, make sure to grab your limited edition sticker and share the fun with friends. Stay tuned for larger announcements from Burger King about the subsequent stops in their tour!

For more details on the food truck tour, visit the official website: Burger King Food Truck Tour 2025 and don’t forget to check out the latest updates on the PJL Burger King® Cup on the PJF official site.


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Topics Consumer Products & Retail)

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