PUMA Partners with Workday to Transform HR Operations
In a strategic move towards enhancing its HR operations, the globally renowned sports company, PUMA, has announced its partnership with Workday, Inc., an industry leader in human capital management technology. The collaboration aims to leverage Workday's innovative Human Capital Management (HCM) solution to drive digital transformation (DX) within PUMA, ultimately enhancing employee engagement and fostering a culture of innovation.
Headquartered in Herzogenaurach, Germany, PUMA employs over 20,000 individuals worldwide and has witnessed significant growth in recent years. To effectively manage this rapid global expansion, PUMA is implementing Workday's HCM solutions across several key regions, including Japan, Australia, Hong Kong, Singapore, and South Korea. This initiative reinforces PUMA's status as a pioneering entity in the global sports industry, delivering a consistent HR process across all areas.
Fostering Employee Success
Dietmar Knoess, VP of People & Organization at PUMA, emphasized the company's belief that employees are the key to success. He stated, "At PUMA, we believe our employees are vital to our success, which is why we are committed to maximizing our use of Workday. The data and processes provided by Workday are improving collaboration within our organization, allowing us to identify, develop, and retain top talent, thus establishing a competitive advantage."
The partnership with Workday is rooted in PUMA's focus on speed and innovation, crucial elements in maintaining competitive advantages in the dynamic sports market. By employing Workday as a trusted partner, PUMA aims to improve the integrity, quality, and transparency of its data, ensuring all employees have real-time insights accessible from anywhere, facilitating informed decision-making.
Transforming HR Processes through Self-Service
A significant enhancement in PUMA's HR operations comes from the introduction of self-service features for employees and managers. This development allows users to efficiently manage their own procedures, thereby enabling the HR department to allocate more time to strategic initiatives. Currently, an impressive 95% of processes are initiated by employees, promoting standardization and automation, resulting in greater scalability and efficiency in HR operations.
Strategic Focus on Talent Development
With the benefits of Workday fully integrated, PUMA is now able to channel its efforts into strategic talent development. The company is utilizing Workday to evaluate employee skills and improve retention rates, both of which are pivotal for long-term success. A notable achievement stemming from this initiative is that 80% of management positions are filled internally, reflecting PUMA's commitment to nurturing talent and creating growth opportunities for its employees.
The great strides made by PUMA in HR evolution can be attributed to Workday's integrated database, which facilitates seamless processes surrounding recruitment, feedback, performance evaluation, and internal mobility. With Workday, PUMA has elevated its HR practices and improved operational efficiency, thereby establishing a solid foundation for promoting its corporate philosophy of "FOREVER.FASTER" in the ever-evolving global sports market.
About Workday
Workday, Inc. provides a comprehensive AI-driven platform that integrates HR, finance, and agent management. Designed to enhance employee capabilities and strengthen workplace productivity, Workday’s solutions are utilized by over 11,000 organizations worldwide, including more than 60% of Fortune 500 companies. For more information on Workday, visit their website.
Looking to the Future
As PUMA advances its partnership with Workday, both companies remain focused on fostering a culture of growth, flexibility, and innovation, providing a robust model for success in the highly competitive sports industry. Through these initiatives, PUMA continues to navigate the complexities of HR with agility, ensuring it retains its edge in delivering world-class performance and staying true to its commitment to excellence.
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