Bookdam and Coe Partner to Elevate Publishing and PR Strategies

Bookdam Forms Strategic Partnership with Coe LLC

In a landmark move, Bookdam Co., Ltd., headquartered in Minami Ikebukuro, Toshima-ku, and Coe LLC from Tachikawa, Tokyo, have established a business collaboration set to commence on December 18, 2025. This partnership emphasizes support in public relations and branding efforts specifically for enterprises slated to publish through Bookdam.

Background of the Partnership

As social media and AI technologies increasingly permeate our daily lives, we find ourselves inundated with information. In this climate, books are receiving renewed attention as a medium capable of conveying messages that, unlike short-form content, offer depth and reliability. The trend has surged where both businesses and individuals harness publishing to articulate their brand vision and societal purpose.

Equally vital, however, are the underlying efforts akin to those in publishing,

- Clearly articulating what message to communicate and to whom.
- Consistently aligning book content with PR and promotional strategies.
- Creating opportunities for dialogue with stakeholders through publishing.

With these essential processes in mind, the collaboration aims to facilitate a shift from merely "delivering" information to ensuring it is effectively "received."

Vision for the Partnership

Questioning the intrinsic value of information compels a deeper focus on the stories and dramas woven throughout people's lives, products, and contexts. By honing in on this,

- We can shape and deliver messages in ways that resonate through clearer communication.
- This human connection fosters empathy and creates memorable experiences, enhancing our lives and promoting a brighter future.

Bookdam’s mission is to "elevate the value of books and publishing to positively impact society," while Coe seeks to "design compelling messages and craft environments for meaningful conversations."

Future Developments

This collaborative effort aims to enhance Bookdam’s established publishing initiatives by integrating Coe's expertise in PR. The plan is to aid authors and publishing companies in building their fan bases effectively.

From the early stages of contemplating publishing, both companies will collaborate on defining the message intended for society. Moreover, this partnership envisions continuous PR strategies that extend well beyond the publication phase, ensuring sustained engagement with readers.

Another noteworthy ambition includes the development of spaces where like-minded individuals can connect, using books as a springboard for broader communal experiences.

Messages from Both Leaders

Naoki Kikuchi, CEO of Bookdam:
“I am thrilled about our partnership with Coe and excited about the future we can create together. I deeply resonate with Coe's approach to PR and their commitment to articulating often unheard voices within society. We will combine our unique strengths to design impactful messages that resonate with the public.”

Takeyuki Ogaki, Representative at Coe:
“It brings me great joy to collaborate with Bookdam, an entity that has successfully guided the entire process from planning to editing and publishing. At Coe, we’ve been dedicated to nurturing and delivering messages that effectively articulate thoughts that are often challenging to express. Through this collaboration, we aim to refine the publishing experience where every book opens pathways to new relationships and actions within society.”

Company Overview

Bookdam Co., Ltd.

- Location: 5th Floor, Diagate Ikebukuro, 1-16-15 Minami Ikebukuro, Toshima-ku, Tokyo
- CEO: Naoki Kikuchi
- Established: December 3, 2019
- Business Focus: Publishing and PR branding support
- Website: Bookdam

Coe LLC

- Location: me:rise Tachikawa, 2-8-28 Akebono-cho, Tachikawa, Tokyo
- Representative: Takeyuki Ogaki
- Established: July 21, 2023
- Business Focus: Message design in PR and media support, along with new service initiation
- Website: Coe