#Japan #Tokyo #Hair Care #THERATIS #Night Control

THERATIS Launches TERA Night Control: A New Era in Hair Care

On July 11, 2025, THERATIS will unveil its newest product, the THERATIS TERA Premium EX Night Control, marking the brand's second premium line release. Starting at select Loft and Plaz... locations, it will be available in pharmacies nationwide from July 23, 2025.

About the New TERA Night Control Line

The TERA Premium EX Night Control series boasts an impressive composition, with over 90% of its ingredients derived from beauty serums. These products are designed to nourish your hair while you sleep, incorporating a groundbreaking ingredient: NMN hyaluronic acid, with a staggering 1 trillion particles permeating through the hair structure. This powerful combination targets the ten primary causes of hair waviness and associated concerns, providing a comprehensive solution for beautiful, healthy hair.

In addition to the shampoo and conditioner, this line will introduce Hair Milk and a jar-type Night Capsule Hair Mask, enhancing the overall nighttime hair care routine.

The Science of Night Time Care

The introduction of the Premium EX Night Control emphasizes THERATIS's commitment to effective anti-aging effects. By focusing on NMN, a next-generation skincare ingredient praised for its potential benefits, the formulation aims to meet the needs of mature consumers and beauty aficionados alike. This approach includes the signature feature of over 90% serum ingredients, while also ensuring that the products are free of petroleum-based cleansing agents, prioritizing a pure and gentle experience for users.

During sleep, the products work to restore moisture balance and reduce damage from various environmental factors, resulting in soft, manageable hair that radiates health and vitality.

Key Benefits of the Night Control Series

1. 1 Trillion NMN Hyaluronic Acid Particles: Infused with both NMN and hyaluronic acid, these products are designed to enhance hydration and strengthen hair, all while effectively combating waviness.

2. Comprehensive Waviness Care: The innovative formulation provides an 18% improvement in waviness control, tackling ten potential causes that contribute to hair texture issues.

3. Relaxing Tea Aroma: Inspired by the soothing experience of herbal teas, each product features a unique tea aroma that helps create a calming nighttime routine. The scents, such as jasmine tea and lavender tea, ensure a peaceful transition from bath time to bedtime.

4. 90%+ Serum Content with No Harmful Additives: This series emphasizes a healthy composition with 90% serum content and a commitment to being free from harmful fillers and detergents. Users can enjoy a luxurious washing experience packed with moisturizing ingredients.

Product Lineup

• - THERATIS TERA Premium EX Night Control Shampoo (435mL): ¥1,500 (excluding tax)
• - THERATIS TERA Premium EX Night Control Hair Treatment (435g): ¥1,500 (excluding tax)
• - THERATIS TERA Night Capsule Hair Mask (150g): ¥1,200 (excluding tax)
• - THERATIS TERA Night Control Hair Milk (180g): ¥1,500 (excluding tax)
• - THERATIS TERA Night Control Hair Oil (100mL): ¥1,500 (excluding tax)

Each of these products combines advanced molecular technologies to enhance absorption and efficacy, ensuring that users receive their full benefits. The THERATIS brand is committed to transforming nightly routines into a luxurious self-care experience, capitalizing on the power of sleep to rejuvenate hair health.

About THERATIS

THERATIS was launched by V-CREATIONS in 2021, focusing on quality nighttime hair care. The brand has quickly gained recognition, winning awards for its innovative formulations. Always emphasizing the importance of nighttime beauty routines, THERATIS continues to deliver high-quality solutions that meet the diverse needs of consumers.

In conclusion, the THERATIS TERA Premium EX Night Control series represents a groundbreaking advancement in hair care technology, making it easier for individuals to achieve beautiful, healthy hair while they recharge overnight. Stay tuned for its official release and join the growing THERATIS community dedicated to luxurious, effective hair care.