Understanding the Value of Animal Welfare for Food Retail and Dining Businesses in Japan

Webinar on Animal Welfare Value for Food Retail and Dining

On April 7, 2026, Lively LLC will host an insightful webinar aimed at food retail and dining businesses focusing on the significance of animal welfare. This event will explore foundational concepts and international definitions of animal welfare, providing a clear overview that is easily comprehensible even for those encountering the topic for the first time. The session will highlight the growing importance of animal welfare as a key management theme for businesses today.

The webinar will not merely address compliance with guidelines or industry standards; instead, it will discuss how businesses can integrate animal welfare into their value creation strategies. Seven critical points will be explored that contribute to enhancing corporate value, which include goal setting, strategy development, key performance indicators (KPIs), governance, information disclosure, PDCA (Plan-Do-Check-Act) cycles, and training. The presenters will also share relevant case studies to illustrate specific practices on how companies can effectively adopt and promote animal welfare.

Background of the Webinar

Animal welfare is increasingly recognized for its impact on corporate value and the overall value chain. It has moved beyond ethical considerations to become a theme attracting attention due to changes in consumer awareness, the establishment of international guidelines, and heightened interest from investors and rating agencies.

However, in Japan, there is currently no legal compulsion regarding animal welfare, leaving businesses to establish their own priorities and approaches. Consequently, businesses often acknowledge the necessity of addressing animal welfare, yet struggle to delineate how it could be organized and prioritized within their management framework.

This webinar aims to reframe animal welfare as a unique opportunity for enhancing corporate value rather than simply a matter of compliance.

Event Details

Theme: Understanding the Value of Animal Welfare for Food Retail and Dining Businesses
Date & Time: April 7, 2026, 12:00 - 13:00 (JST)
Platform: Zoom (online) - Open entry during the session
Cost: Free
Hosted by: Lively LLC

Presenters

- Yumi Miura (Speaker) / Co-Founder & Co-CEO of Lively LLC

After graduating from university, Yumi sought a global environment that respects diverse values, working in international logistics and IT companies in Japan. At Lively, she leads consulting efforts focused on environmental and biodiversity issues and social engagement. She holds an MBA from Waseda University and is currently pursuing a master's in global environmental studies at Sophia University. Yumi co-founded Lively after working with organizations like Walt Disney, DHL, and Shopee.

- Tsutomu Taneda (Speaker) / Founder & CEO of Lively LLC

Tsutomu has extensive experience in finance and international consulting prior to founding Lively in December 2022. His vision encompasses creating a sustainable society and environment for future generations. He brings expertise from managing projects in over ten countries, pushing for solutions and impact in areas such as environmental protection, human rights, and animal welfare, collaborating with businesses, government agencies, and NGOs. He graduated from the Faculty of Law at the University of Tokyo and serves as an associate professor at the Innovation Design Institute of Tokyo University of Science.

Important Considerations for Participation

- Registration requires a company email address.
- Lively LLC organizes and operates the webinar; program content may change without notice.
- To maintain the quality of the learning environment, organizer verification of registrant information may occur. Participation may be denied for competitors or those whose intentions do not align with the webinar's aims.
- Recording or redistributing any part of the webinar is prohibited without the organizer's permission.
- Promotion or solicitation during the webinar is not allowed to ensure a comfortable environment for all attendees.
- Questions may be submitted via chat, but not all questions can be addressed due to time constraints.
- Personal information collected will be used solely for organizing this webinar and future related events.
- To cancel your registration, please follow Peatix's instructions.

About Lively LLC

Established in December 2022, Lively aims to connect rich life and a sustainable society for the future, focusing on zero emissions, circular economies, biodiversity, human rights, and animal welfare through consulting and new business development for both domestic and international companies. The firm’s team is composed of members with diverse backgrounds, including roles in business, finance, consulting, law, academia, and NGOs, combining practical consulting with collaborative research with universities for future innovation.