#Japan #Hirakata #Fuwarin Mashu #Cheriotte #Taihei Kasei

A New Wave in Cheer Activities with 'Fuwarin Mashu'

Social media has welcomed a delightful character known as 'Fuwarin Mashu'. This fluffy and affectionate dog has rapidly gained popularity, amassing over 40,000 followers on X (formerly Twitter). The character, created by Tahei Kasei's cheer goods brand Cheriotte, embodies a soft and comforting world that resonates deeply with fans.

Who is Fuwarin Mashu?

Fuwarin Mashu is not just a pet; it is a loving, hardworking companion that adores you. With its fluffy exterior and charming personality, it serves as a source of encouragement for its owner. Loving everything marshmallow-like, being by your side is the character's greatest joy. Fuwarin Mashu is also good friends with a group of endearing companions dubbed 'Fuwarin Friends'. Its gentle character and world are perfectly suited for cheer activities, bringing joy to everyone who encounters it.

The Merchandise Launch

In line with its growing fanbase, Cheriotte is releasing a range of merchandise centered around Fuwarin Mashu to support the cheer activities of its fans. This merchandise line includes popular items such as acrylic stand holders, Cheki holders, and badge holders, all adorned with the warm and gentle designs that Fuwarin Mashu is known for. Here are some of the items that fans can expect:

• - Acrylic Stand Case (Medium Size)
• - Badge Holder (Lace Design)
• - Cheki Holder (Puffy Marshmallow Design)
• - Plush Pouch

These products have been designed to be both functional and pleasing to the eyes, making them perfect for any cheer activity or gathering.

Sales Schedule

The merchandise will be showcased initially at the second Cheer Goods EXPO Summer, held at Tokyo Big Sight from July 2nd to 4th, 2025. Attendees can view the latest offerings and get a firsthand look at the whimsical designs.

Pre-orders and Online Sales

• - July 31st: Advance orders can be placed on Tahei Kasei’s official online shop.
• - Mid-August: Shipping will commence, ensuring fans receive their goods promptly.

Where to Find Fuwarin Mashu Goods

For fans eager to get their hands on this exciting new merchandise, it is available on several platforms:

• - Official Tahei Kasei Online Shop: Here
• - For inquiries or to register as a buyer, visit: Contact

Company Background

Tahei Kasei, based in Hirakata City, Osaka, has been a pioneer since its establishment in October 1973. The company specializes in planning and manufacturing synthetic resins, ultrasonic processing, sewing, and various printing and cutting processes. With a commitment to quality, Tahei Kasei continually innovates to provide delightful and utilitarian products for its customers.

• - Official Website: Tahei Kasei
• - Specialty Shop for Original Goods: Monoproland
• - Contact: Sales Department - Nakamura (TEL: 072-808-0099)

Fuwarin Mashu is set to be a beloved new figure in the world of cheer activities, and with its arrival, fans can look forward to supporting their favorites in style!