#Japan #Tokyo #Belong #MacBook Pro #MacBook Air

Belong Expands Service with New MacBuy Program

In a move to broaden its product offerings, Belong, a subsidiary of the Itochu Group, has announced the launch of its MacBuy program, allowing customers to sell their used Macs effortlessly. This initiative comes as part of their existing services under NicoSuma, which already specializes in purchasing used smartphones and tablets.

What is the MacBuy Program?

The MacBuy program targets a wide range of popular MacBook models, starting with 26 different configurations across the MacBook Pro and MacBook Air series. Customers can now benefit from a streamlined selling process that aims to provide fair assessments and quick transactions without any hidden fees.

Eligible Models for Buyback

Under the new program, Belong will accept a selection of models from both the MacBook Pro and MacBook Air series. Here are the details:

• - MacBook Pro: 18 models from 2017 onwards, including:

- 2017 Models: 13" (Core i5), 15" (Core i7)
- 2018-2024 Models: Various configurations from Core i5 to M3 Max.

• - MacBook Air: 8 models from 2018 onwards, including:

- 2018 Models: 13" (Core i5)
- 2020 Models: Featuring M1 and M2 chips.

This extensive list allows customers who own older models to take advantage of the program, giving them an opportunity to upgrade to the latest technology without losing value on their existing products.

Simple Assessment Criteria

Belong’s buyback evaluation process involves straightforward criteria to determine the condition of the devices. Items are graded based on:
1. Physical Condition: Any scratches or cosmetic damage.
2. Functional Issues: Whether the device operates without problems.

Questions are categorized to facilitate grading into three levels: Grade A, Grade B, and Grade C. Customers can access the assessment through the official NicoSuma website, which offers free evaluations without requiring any registration.

No-Go Conditions

However, not all devices qualify for buyback. Computers are deemed ineligible if they exhibit certain conditions:

• - Battery swelling or non-original batteries
• - Curved or damaged casing
• - Activation lock (Find My Mac) that cannot be disabled
• - Software passwords that prevent initialization
• - Issues related to root user access or device management settings.

Benefits of Choosing NicoSuma

NicoSuma, the parent brand for Belong’s used device services, prides itself on providing high-quality devices that exceed customer expectations. Their motto, “More than new, just like you,” captures the essence of their commitment to customer satisfaction. Users can find detailed condition reports on each device listed, ensuring a transparent transaction process.

Accessible Information

For those interested in exploring more about the MacBuy program, the official site provides detailed insights on how to sell your devices, alongside other services like smartphone buying via NicoSuma. They also offer a magazine section with helpful articles about buying and selling smartphones, ensuring customers stay informed about market trends.

The Company Behind the Service

Established in February 2019, Belong operates from its headquarters in Minato-ku, Tokyo, and is led by CEO Koichiro Nishimura. As part of its mission, the company aims to deliver a premium resale experience that is both reliable and consumer-friendly. By leveraging a global network and rigorous inspection processes, Belong assures customers of high-quality service.

In conclusion, Belong's MacBuy initiative marks a significant step forward in the evolving landscape of tech resale. By catering directly to needs within today’s digital economy, they are bridging gaps for Mac users looking to make the most of their devices, establishing themselves as a frontrunner in the market.