#Japan #Tokyo #Golf Tournament #MARK & LONA #MAEZAWA CUP

MARK & LONA to Sponsor MAEZAWA CUP 2026

The luxurious golf brand MARK & LONA, operated by Cube Inc. headquartered in Minato-ku, Tokyo, has officially joined as a sponsor for the highly anticipated golf tournament, the MAEZAWA CUP 2026. Scheduled to take place from April 13 to April 26, 2026, this event is organized by entrepreneur Yusaku Maezawa and co-hosted by the Japan Golf Tour Organization (JGTO).

Enhancing the Tournament Experience

MARK & LONA aims to bring elegance and excitement to the event through three key initiatives: the provision of special outfits for approximately 100 round girls, the establishment of a unique sales booth named GOLF or Café MARK & LONA, and the participation of contract professional golfers.

Special Outfits for Round Girls

The round girls, who will grace the tournament, will be outfitted in specially designed ensembles that reflect the essence of spring, primarily featuring soft pastel pink tones combined with white. The standout piece is a knitted dress that boasts a powdery touch and a flattering silhouette, harmonizing sporty elements with an elegant flair perfect for the golf scene.

In addition to the exclusive pink attire worn by the round girls, a limited release Hello Kitty collaboration hoodie will be available at the venue. This playful design incorporates the iconic character, promising visual impact and buzz at the event. Completing the look will be specially designed visors and high socks adorned with exclusive MAEZAWA CUP patches, delivering a total look that combines cohesiveness with sporty balance, enhancing the tournament's vibrant atmosphere.

GOLF OR Café Experience

During the tournament, MARK & LONA will set up a special booth called GOLF OR Café. This booth will feature coffee brewed from tea bags designed with the craft of the two-time Japanese champion barista. Visitors can enjoy two exclusive blends: BIRDIE BLEND and TEE UP BLEND. Each blend comes with its unique aromatic profile, allowing attendees to enjoy a rich coffee experience seamlessly during their tournament activities.

• - BIRDIE BLEND: A deep-roasted coffee with rich flavors reminiscent of dark chocolate, featuring a satisfying sweetness.
• - TEE UP BLEND: A medium roast that combines caramel sweetness with bright citrus acidity and a hint of nutty aroma.

The café will also showcase limited edition thermoses and apparel themed around monochrome colors to enhance the golfing experience for visitors.

Stellar Professional Participation

The tournament will see the participation of prominent professional golfers who are part of MARK & LONA's contracts. Yusaku Miyazato, Higashi Yano, and Minami Kiyomoto are set to bring their exceptional skills and talent to the course. Miyazato stands out with his record of 8 tour victories, making him a key figure expected to elevate the competitive level of the tournament. Yano, a beloved player with a history of tour victories, brings both talent and charisma, enhancing the tournament's narrative. Kiyomoto represents the next generation of golfers, drawing attention as an emerging star in women’s golf and aiming to attract a diverse fan base. Together, these athletes will not only enhance the competitive spirit of the MAEZAWA CUP but also contribute to its entertainment value, potentially attracting new fans.

A Partnership for Golf's Future

MAEZAWA CUP is set to redefine traditional golf tournaments by merging sports, entertainment, and business in an innovative format. This collaborative partnership with MARK & LONA aims to fuse luxury, sport, and experiential value, showcasing new ways to enjoy golf and expanding the cultural horizon of the sport.

About MAEZAWA CUP

Initiated by Yusaku Maezawa in collaboration with JGTO, the MAEZAWA CUP is a groundbreaking men's golf tournament taking place at MZ Golf Club in Mukusyawa, Chiba Prefecture, from April 13 to April 26, 2026. During this period, a special initiative called ‘Pro-Am’ allows golf fans and corporate sponsors to play alongside professional golfers, offering a unique opportunity for engagement. Tickets for this Pro-Am experience are currently available on the official website.

About MARK & LONA

Since its establishment in 2008, MARK & LONA has revolutionized the golf apparel industry by introducing a concept centered around Luxury Golf. The brand has consistently produced innovative collections that combine high-quality materials and functionality, collaborating with renowned characters and artists, and crossing over into various industries. Having garnered support from golfers and fashion enthusiasts alike, MARK & LONA remains a distinguished name in both the golf and fashion communities.

Through its sponsorship of the MAEZAWA CUP, MARK & LONA aims to continue shaping the future of golf culture and redefine what it means to enjoy the game in a luxurious context.