The Introduction of a Shareholder Benefit Program Utilizing Bitcoin by THE WHY HOW DO COMPANY
In a groundbreaking shift towards integrating digital assets into corporate governance, THE WHY HOW DO COMPANY, headquartered in Shinjuku, Tokyo, has recently announced the introduction of a shareholder benefit program utilizing Bitcoin (BTC). This decision was made during a board meeting scheduled for December 3, 2025, signifying the company’s commitment to enhancing transparency and shareholder value.
The new initiative comes on the heels of a shareholder confidence rate of approximately 90% during the reelection of the current management at the annual general meeting held on November 27, 2025. Shingo Kameda, the newly appointed CEO, articulated his vision for a management style that prioritizes shareholder interests.
The primary aim of this initiative is to express gratitude towards shareholders for their ongoing support while making the company’s stock more attractive to potential investors. Furthermore, it encourages shareholders to retain their investments in the company for the long term.
To ensure the smooth implementation of this program, THE WHY HOW DO COMPANY has entered into a business partnership with FINX JCrypto Co., Ltd., which operates the cryptocurrency exchange known as Coin Estate. This collaboration will facilitate the establishment of a user-friendly method for shareholders to open cryptocurrency accounts and receive Bitcoin in a secure environment.
The program targets shareholders recorded in the company’s registry as of February 28, 2026, holding at least 3,000 shares (30 units). A total of 15.4 million yen worth of Bitcoin will be awarded to eligible participants through a lottery system.
The program stipulates that Bitcoin awards can only be received through the Coin Estate account, and any failure to complete the application process in time will result in the loss of the benefit. Additionally, the process is strictly limited to the shareholders themselves, as other names or associated accounts cannot claim the benefits. There are also stringent screening processes for opening accounts with FINX JCrypto Co., Ltd., and minors or non-residents are not permitted to create accounts.
Additionally, participants should be aware of potential market fluctuations that may affect the value of Bitcoin, underscoring the inherent risks associated with cryptocurrencies. This announcement serves to detail the procedural requirements necessary to benefit from this initiative and does not constitute a solicitation for cryptocurrency trading.
FINX JCrypto Co., Ltd. is dedicated to providing innovative financial services utilizing Web3 and blockchain technology, operating the Coin Estate cryptocurrency exchange. Striving for high security and excellent user experience, the platform aims to promote social acceptance of digital assets and facilitate the transition to a digital economy.
The introduction of this program is expected to incur certain costs within the current financial year. The specifics of these costs and relevant disclosures will be made public as they are finalized.
Through this initiative, THE WHY HOW DO COMPANY aims not only to reward its shareholders but also to actively participate in the evolving digital economy, integrating innovative financial practices that benefit all stakeholders involved. They have emphasized their commitment to adhering to all relevant laws and regulations regarding the distribution of Bitcoin while ensuring secure operational methodologies.
The new initiative comes on the heels of a shareholder confidence rate of approximately 90% during the reelection of the current management at the annual general meeting held on November 27, 2025. Shingo Kameda, the newly appointed CEO, articulated his vision for a management style that prioritizes shareholder interests.
Purpose of the Program
The primary aim of this initiative is to express gratitude towards shareholders for their ongoing support while making the company’s stock more attractive to potential investors. Furthermore, it encourages shareholders to retain their investments in the company for the long term.
To ensure the smooth implementation of this program, THE WHY HOW DO COMPANY has entered into a business partnership with FINX JCrypto Co., Ltd., which operates the cryptocurrency exchange known as Coin Estate. This collaboration will facilitate the establishment of a user-friendly method for shareholders to open cryptocurrency accounts and receive Bitcoin in a secure environment.
Details of the Shareholder Benefit Program
The program targets shareholders recorded in the company’s registry as of February 28, 2026, holding at least 3,000 shares (30 units). A total of 15.4 million yen worth of Bitcoin will be awarded to eligible participants through a lottery system.
Distribution Schedule
- - Dispatch of Shareholder Benefit Codes: Following the lottery drawing, which will be conducted in late March 2026, winning shareholders will receive their codes by mail.
- - Application Period for Benefits: From April 1 to May 29, 2026, eligible shareholders should complete the account opening procedure with Coin Estate and input the benefit code on their receipt page. It is critical to complete this process before the deadline; otherwise, eligibility will be forfeited.
- - Bitcoin Distribution: The awarded Bitcoin will be credited to the Coin Estate accounts of winners approximately by the end of June 2026.
Important Considerations
The program stipulates that Bitcoin awards can only be received through the Coin Estate account, and any failure to complete the application process in time will result in the loss of the benefit. Additionally, the process is strictly limited to the shareholders themselves, as other names or associated accounts cannot claim the benefits. There are also stringent screening processes for opening accounts with FINX JCrypto Co., Ltd., and minors or non-residents are not permitted to create accounts.
Additionally, participants should be aware of potential market fluctuations that may affect the value of Bitcoin, underscoring the inherent risks associated with cryptocurrencies. This announcement serves to detail the procedural requirements necessary to benefit from this initiative and does not constitute a solicitation for cryptocurrency trading.
About FINX JCrypto
FINX JCrypto Co., Ltd. is dedicated to providing innovative financial services utilizing Web3 and blockchain technology, operating the Coin Estate cryptocurrency exchange. Striving for high security and excellent user experience, the platform aims to promote social acceptance of digital assets and facilitate the transition to a digital economy.
Future Prospects
The introduction of this program is expected to incur certain costs within the current financial year. The specifics of these costs and relevant disclosures will be made public as they are finalized.
Conclusion
Through this initiative, THE WHY HOW DO COMPANY aims not only to reward its shareholders but also to actively participate in the evolving digital economy, integrating innovative financial practices that benefit all stakeholders involved. They have emphasized their commitment to adhering to all relevant laws and regulations regarding the distribution of Bitcoin while ensuring secure operational methodologies.
Topics Business Technology）
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