#Japan #Tokyo #KAORIUM #SCENTMATIC #Fragrance Lab

Experience the Fragrance Discovery Lab!

Located in the vibrant Omokado at Omotesando, the Fragrance Discovery Lab opens its doors on April 21, 2026. This innovative space, created by SCENTMATIC, offers a unique opportunity to discover personal fragrances that resonate with your individual style and sensibilities. The lab invites visitors to transform their emotions and memories into scents through cutting-edge technology.

Discover Three Unique Experiences

This interactive experience is designed to guide you toward finding your ideal fragrance using your favorite photos and clothing styles as the starting point. With three distinct zones, visitors can dive into an immersive fragrance journey:

1. Photo→Fragrance:
Select a favorite photo from your smartphone, whether it's a cherished memory or an inspiring image. Our AI analyzes the aesthetics and emotions captured in the photo and suggests fragrances that align with your personal feelings and taste.

2. Fashion→Fragrance:
Step in front of a smart mirror that captures your full outfit. By analyzing your fashion choices, the mirror recommends a scent that embodies the style you aspire to achieve, making it an engaging way to enhance your daily look.

3. Chat→Fragrance:
Communicate directly with fragrance bottles! When you talk to a scent, AI will narrate the story and unique characteristics associated with it. This interactive dialogue enriches your understanding of scents, guiding you towards a fragrance that truly represents your essence.

Exclusive Gifts and Shopping Opportunities

To make your visit to the Fragrance Discovery Lab even more enjoyable, we have arranged special gifts and shopping experiences:

• - Exclusive Gifts: Participate in a simple survey after your experience to receive a limited-edition original clear case as a thank-you gift!
• - Shopping: Purchase popular fragrances from our partner, FITS Corporation, directly at the venue.
• - Special Purchase Bonus: Shoppers will receive a mini fragrance that can only be obtained during this event, adding extra excitement to your purchase.

Why This Lab Was Created

In developing this unique destination, SCENTMATIC aims to unlock the joy of fragrances and transform how smells are perceived. Utilizing our AI system, KAORIUM, we've focused on the gut feelings that lead to liking a scent without being able to articulate it. The lab allows everyone, especially those uncertain about their preferred scents, to experience the exhilaration of discovering a fragrance that resonates deeply with them.

Event Details:

• - Name: Fragrance Discovery Lab – A New Experience Transforming Your Sensibilities into Scents
• - Date: April 21 (Tue) to April 29 (Wed, public holiday), 2026
• - Hours: 11:30 AM to 7:30 PM
• - Location: Omokado 5F ZONE2, Tokyu Plaza Omotesando, Shibuya, Tokyo (4-30-3 Jingumae)
• - Entry Fee: Free (reservation required)

Reservations can be made via this link. Walk-ins are also welcome if there are available slots.

The KAORIUM AI System

KAORIUM is an innovative AI technology developed by SCENTMATIC that links fragrance to language. It visualizes the often vague impressions of scents in words and identifies fragrances associated with different expressions, enriching your sensory experience. This groundbreaking method not only enhances the understanding of scents but also fosters new opportunities in diverse industries like sensory education, dining experiences, and retail.

With the Fragrance Discovery Lab, SCENTMATIC continues to redefine the world of fragrances, creating meaningful experiences and connections through the power of scent.

For more about SCENTMATIC and its offerings, visit our website.