NEXPRO Festival: A New Era of Influencer Events Connecting Japan and Korea
NEXPRO Festival: Bringing Influencers and Fans Together in Real Life
In recent years, the influence of social media personalities on young people's lifestyles and purchasing behaviors has grown dramatically. Responding to this trend, NEXPRO, an agency dedicated to supporting influencers from Japan and Korea, is launching an innovative event: the NEXPRO Festival. This festival aims to provide a platform for genuine in-person interactions that go beyond the digital realm.
As influencers continue to engage audiences online, NEXPRO recognizes the demand for experiences that allow fans to connect with their favorite creators face-to-face. The festival will feature a series of experiential events, including photo sessions, signings, flea markets, and pop-up activities centered around influencers. With a focus on the Z generation—who are particularly invested in