Partnership Announcement
IVRy, a company based in Minato, Tokyo, and renowned for its interactive voice AI SaaS, has announced a strategic partnership with Lamp, which specializes in a takeout-focused order management system, TakeEats. This collaboration aims to automate phone order reception using AI technology, addressing current challenges in the food industry such as labor shortages and inefficiencies in handling phone orders.
Background and Objectives
Recent data indicates a significant expansion in the takeout market, with the food service industry witnessing a steady increase in delivery and takeout demands. According to a survey conducted by Teikoku Data Bank in January 2025, the shortage of part-time staff stands at 60.7% for restaurants and 54.5% for grocery retail. Despite the rise of online reservations, the need for phone ordering persists as it remains a critical touchpoint with customers. However, this can sometimes become a burden for restaurant operations, especially during peak hours when staff are overwhelmed. Missed opportunities for orders due to unavailability in handling calls lead to considerable revenue loss. To tackle these industry-wide problems, IVRy and Lamp have agreed to leverage their respective expertise to improve operational efficiency and enhance customer experiences.
Key Elements of the Partnership
Enhanced Phone Order Reception
One of the primary goals of this partnership is to enhance phone order management during peak hours and outside of operating hours. Even when staff are unavailable to answer calls—whether due to being busy with other customers or closed hours—IVRy’s voice AI, known as AIbury, will be able to assist customers round-the-clock. This not only helps to capture every potential order but also eliminates negative customer experiences associated with unreachable lines.
Automatic Integration of Phone Reservations
In the future, plans include allowing AIbury to automatically manage reservation orders that were once handled by staff. It will streamline these orders directly into TakeEats’ management interface, facilitating smoother week-long management and ensuring customers can place their orders promptly without delays. This will help improve customer satisfaction and potentially increase store revenue as well.
Future Outlook
Both companies are excited to initiate their joint efforts, planning to deploy the AI phone order reception feature at selected TakeEats-enabled establishments first. They will also work toward integrating data from phone orders with online orders to improve operational workflows. This innovative amalgamation of AI, phone communication, and order data is poised to redefine operational standards in the industry, contributing to enhanced productivity and sustainable management practices in food service and retail.
Interested merchants can reach out via
this form for more information on the collaborative project.
Comments on the Partnership
Takumi Kono, CEO of Lamp
We feel incredibly confident about collaborating with IVRy, a leader in voice AI technology. Many restaurants face operational pressures during peak times, leading to challenges in managing phone orders. By combining our knowledge of digital transformation in restaurant management with IVRy’s advanced AI capabilities, we can deliver greater value to more establishments.
Ryoha Okunishi, CEO of IVRy
It is a privilege to partner with Lamp in advancing the takeout sector. The labor shortage continues to be a pressing issue within the food and retail industries. Also, while phone orders remain an essential customer touchpoint, they pose significant automation and efficiency challenges. By merging Lamp's profound industry insights with our AI services, we trust we can address these challenges and enhance customer experiences effectively.
About TakeEats
TakeEats offers customizable order websites for businesses selling bentos and sweets. It allows establishments to start accepting online reservations and payments with ease and in the shortest time possible. This service resolves inefficiencies associated with manual order handling and mitigates errors often encountered with phone orders. By promoting digital transformation, TakeEats enhances the purchasing experience for customers, offering them convenient and swift service.
Since its launch, TakeEats has successfully partnered with over 3,000 stores nationwide, including major industry players, and surpassed one million total orders as of October 2025. Earned accolades are focused on preserving brand image while catering to the specific needs of takeout operations, ensuring a seamless experience for all involved.
About AIbury
AIbury is a revolutionary voice AI SaaS that automates and standardizes phone responses, operating 24/7 year-round. It transcribes, summarizes, and analyzes phone conversations, generating FAQs, intent classifications, and KPI monitoring automatically. Its capabilities extend to seamless integration with SFA, CRM, and major data warehouses, converting unstructured data into valuable resources. The platform ensures reliability in automation with its unique