PRAKAAN at Thai Fest
2026-04-28 07:59:18

Experience Thailand's First Premium Single Malt Whiskey at Tokyo Thai Festival 2023

Experience Thailand's First Premium Single Malt Whiskey at the Tokyo Thai Festival



From May 9 to 10, the Tokyo Thai Festival will welcome its inaugural participation from PRAKAAN, Thailand's first premium single malt whiskey. The festival, held at Yoyogi Park, has quickly become one of Japan's largest celebrations of Thai culture, drawing over 250,000 visitors last year alone. With performances from popular T-pop artists and actors, along with a rich showcase of Thai cuisine, the event promises to be vibrant and enjoyable for all attendees.

While beer has traditionally represented Thailand's alcohol culture, whiskey is rising in prominence. PRAKAAN aims to introduce a new facet of Thai whiskey culture at its booth, enhancing the festival experience for attendees with a unique offering.

PRAKAAN has earned recognition on the global stage at the World Whiskies Awards 2026, securing the category winner title in the non-age statement category for two consecutive years. This marks a significant achievement for the brand, highlighting its commitment to quality and excellence.

At the Tokyo Thai Festival, attendees will have the opportunity to sample the award-winning Tribura series of PRAKAAN at special prices. Additionally, exclusive gifts will be available for early purchasers, making this an event not to be missed.

Event Details


  • - Date: May 9 (Saturday) to May 10 (Sunday)
  • - Time: 10:00 AM – 8:00 PM (Rain or shine)
  • - Location: Yoyogi Park Event Square (2-1 Yoyogi Kamiyama-cho, Shibuya, Tokyo) Booths D08 / D09 (directly across from the main stage)

About PRAKAAN


PRAKAAN, a premium single malt whiskey crafted by Thai Beverage, is deeply rooted in history and nature. The brand name derives from the ancient city of Kamphaeng Phet, reflecting its heritage. Surrounded by UNESCO World Heritage sites, the distillery benefits from pure spring water filtered through underground rock layers, enhancing the whiskey's unique profile.

The whiskey's development is characterized by a proprietary underground aging system, leveraging the stable temperature and humidity found 3 to 4 meters below ground. This innovative approach accelerates maturation, allowing the whiskey to develop rich depth and tropical aromas in a shorter timeframe. PRAKAAN's philosophy centers on the “maturity of the liquid” as the key metric for bottling, rather than relying solely on numerical age. Their flagship Tribura series, presented at 43% alcohol by volume, pays homage to the three walls of Kamphaeng Phet.

Join us at the Tokyo Thai Festival to celebrate the evolution of Thai whiskey culture with PRAKAAN. With its exceptional quality and rich heritage, this is more than just a drink—it's an experience waiting to be savored.

For more information, visit Sanyo Brands.


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Topics Consumer Products & Retail)

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