Lively LLC Joins World Benchmarking Alliance to Promote Global Sustainability Efforts

Lively LLC Becomes Part of the World Benchmarking Alliance

Lively LLC, headquartered in Chiyoda, Tokyo, under the leadership of Founder & CEO Tsutomu Tanehisa and Co-Founder & Co-CEO Tomomi Miura, has proudly announced its membership with the World Benchmarking Alliance (WBA), an international organization dedicated to evaluating corporate sustainability and accountability.

Background and Purpose of Joining WBA

The WBA's mission focuses on assessing corporate sustainability efforts globally, aiming to drive transformation towards a sustainable and fair economy. This aligns perfectly with Lively’s vision of building a sustainable future in partnership with stakeholders worldwide. Over 300 organizations, including policymakers, financial institutions, academic entities, and businesses from around the globe, contribute to the benchmark development process, making Lively the 8th Japanese company to join this prestigious alliance.

Since its establishment in December 2022, Lively has been actively engaged in consulting and creating new business avenues in various sustainability domains, including net-zero emissions, circular economy, biodiversity, human rights, and animal welfare. The company is committed to promoting sustainability management within the seven transformative areas outlined by WBA—social systems, food & agriculture, digital, finance, urban development, energy, and natural capital—enhancing information disclosure and practices in line with global benchmarks.

About the World Benchmarking Alliance (WBA)

The WBA is an international non-profit organization aimed at supporting the achievement of the United Nations Sustainable Development Goals (SDGs) by evaluating corporate sustainability actions. By using objective benchmarks to assess how companies contribute to a sustainable and equitable society, WBA fosters transparency and accountability.

The WBA supports corporate sustainability initiatives from multiple angles, developing evaluation indicators based on critical themes such as climate change, digital ethics, human rights, and food systems. By scoring hundreds of companies across various sectors and themes, WBA publishes the results to aid policymakers, investors, and consumers in their decision-making processes. Additionally, WBA actively engages in policy advocacy to encourage concrete behavioral changes from corporations and governments based on assessment findings. Through these activities, WBA contributes to promoting sustainability efforts among businesses, facilitating a more equitable and sustainable global economy.

Official Statements from Lively

We are honored to participate in the World Benchmarking Alliance, an international platform that evaluates corporate sustainability performance and accelerates transformation. Our mission resonates deeply within WBA’s vision of collaboratively creating a sustainable future with stakeholders around the world.

With our membership in WBA, Lively aims to deepen our international insights regarding environment, human rights, animal welfare, and governance, while also strengthening collaboration with domestic and foreign partners. Our objective is to elevate sustainability standards in Japan and accelerate the establishment of a sustainable society through our global network.

About Lively LLC

Lively’s mission is to connect a rich and thriving Earth with a sustainable society for future generations. Since its inception in December 2022, the company has focused on consulting and creating new business opportunities in areas such as net-zero emissions, circular economy, biodiversity, human rights, and animal welfare. Each member of Lively leverages diverse backgrounds from various sectors, including business, finance, consulting, legal, academia, and NGOs, to provide practical consulting to companies and engage in joint research with universities focusing on future innovation and business development.