LifeLock Introduces 'Control Room' to Tackle Identity Theft in America

LifeLock's New Initiative: 'Control Room'

In response to an alarming increase in identity theft affecting over 18 million Americans last year, LifeLock is set to launch a groundbreaking YouTube series named 'Control Room' on October 22. This series brings together leading experts from various fields, including cybersecurity, policy research, and consumer advocacy, to delve into the underlying causes of America’s identity crisis. The initiative seeks to address the significant threats posed by advanced AI-driven scams and widespread data breaches impacting individuals and institutions alike.

According to Ian Bednowitz, General Manager of LifeLock, almost 50% of Americans wrongly believe they are safe from identity theft, highlighting a crucial gap in awareness about this prevalent crime. Through 'Control Room', viewers will gain insights from military and academic leaders, unpacking the complexities of modern digital threats and emphasizing the importance of proactive measures in safeguarding personal information.

The series will be hosted by Shawnee Delaney, a former U.S. Defense Intelligence Agency case officer, and Tyler Grey, a former Army Ranger. Together, they will expose the alarming tactics employed by global crime networks that are dismantling public trust. By flooding communication channels with deceptive messages, these networks utilize artificial intelligence to impersonate trusted voices—from officials to family members—making it vital for individuals to be informed and vigilant.

Each episode of the series will offer a unique perspective, featuring guests like Ted Harrington, known for his book 'Hackable', and James E. Lee, president of the Identity Theft Resource Center. By illustrating real-life experiences combined with expert analysis, 'Control Room' aims to unravel how hackers strategize and the psychological toll of scams on their victims.

In a time where online safety is paramount, the series intends to arm viewers with knowledge and actionable insights. It highlights that the perception of safety often misleads individuals into underestimating the risks that lurk in digital spaces.

The first episode premieres on October 22, 2025, at 5 p.m. ET, with new episodes airing every Wednesday on LifeLock’s official YouTube channel. To stay updated, viewers can subscribe to LifeLock on YouTube and follow @LifeLock on social media platforms. Additional resources and tips on identity protection can also be found on the LifeLock blog.

Through initiatives like 'Control Room', LifeLock continues to strive for greater awareness and protection in the realm of identity theft, building a community equipped with the knowledge necessary to navigate the complex landscape of digital security.