Customer Sales Webinar
2026-08-10 00:33:49

Unlocking the Potential of Upselling and Cross-selling in Customer Sales: A Free Webinar by Asulever

Unlocking the Potential of Upselling and Cross-selling in Customer Sales



Asulever Inc., located in Chuo-ku, Tokyo, is excited to announce a free webinar titled "Design and Execution of Customer Sales for Effective Upselling and Cross-selling Without Hard Selling", scheduled to take place from August 11 to August 17, 2026. This informative event is specifically designed for B2B customer success representatives, sales leaders, and business managers.

Many businesses recognize the importance of upselling to existing customers but face several challenges, such as the fear of coming off as pushy or not knowing the right person to handle the efforts, as well as the timing for the approach. In this upcoming webinar, industry experts will share key techniques and strategies for designing customer sales processes that facilitate natural upselling and cross-selling aligned with customer success. Participants will learn how to leverage sales assets to enhance proposal accuracy to existing customers.

How to View the Webinar


Upon registration, participants will receive a private YouTube link for limited access to the content.

Viewing Period:
August 11, 2026 (Tuesday) 12:00 PM – August 17, 2026 (Monday) 12:00 PM

To register, please visit the following link:
Register here
Tickets are free!

Featured Speakers


Yuki Shiratsuka, CEO of KOMMONS Company, ATOMica


With experience as a Customer Success Manager after working in a general trading company and a call center, Yuki has played a pivotal role in launching customer success initiatives in startups. As the founder of KOMMONS, he has supported over 100 customer success designs and BPO solutions, while also operating a customer success community of 2,000 members. As of October 2024, he will serve as the CEO of ATOMica KOMMONS Company, focusing on digital transformation and customer experience support.

Ryo Matsuo, President of Asulever Inc.


After graduating from Waseda University’s Faculty of Law, Ryo started his career in consulting sales at Nomura Securities, where he worked for six years. He later founded Asulever, which is entering its tenth year of business as of July 2026. The company has focused on the theme of sales reproducibility, providing sales outsourcing and consulting services. Leveraging insights gained from supporting numerous sales environments, Ryo is now developing and providing the Gorilla Sales AI negotiation platform by combining sales support with AI technology.

Session Structure and Agenda


  • - Session 1:
Moving Existing Customers Towards Repeat Purchases — Integrating Asset Marketing and Customer Sales

  • - Session 2:
Transforming Customer Success into a Profit Center — Implementing Customer Sales Strategies to Reproduce Upselling and Cross-selling Techniques

  • - Panel Discussion:
1. Who Should Manage Upselling and Cross-selling: Sales or Customer Success? Exploring Specific Divisions of Responsibility.
2. Most Effective Real-world Examples for Encouraging Existing Customers to Purchase Again.
3. The Key Differences Between Companies Whose Upsell Proposals Are Rejected Versus Those Welcomed by Customers.
4. Essential Actions to Undertake During the First Month of Launching a Customer Sales Initiative.

Company Overview


  • - Company Name: Asulever Inc.
  • - Address: 3-2-14 Nihonbashi, Chuo-ku, Tokyo, Japan
  • - Established: July 2017
  • - Business Focus: Sales outsourcing, sales consulting, system development, AI consulting
  • - Corporate Website: Asulever
  • - Sales Consulting & Outsourcing: Kaitaku Eigyo
  • - Gorilla Sales AI Negotiation: Gorilla Sales

For more information regarding this event, please contact Asulever Inc. via email at [email protected].


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Topics Business Technology)

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