#Japan #Tokyo #GiGO #Sugar Butter Tree #Clear Pouch

Sugar Butter Tree Day Celebration

On October 8th, 2025, Sugar Butter Tree, a renowned butter cereal sweets specialty store by Grape Stone Co., Ltd., will celebrate its established day, commonly referred to as "Sugar Butter Tree Day." Located at GiGO's main store in Ikebukuro, Tokyo, this event will feature a complimentary crane game, exclusive regional sandwiches in special snack bags, and a charming original clear pouch giveaway.

What is Sugar Butter Tree Day?

Established in 2010, Sugar Butter Tree continues to capture the hearts of sweet lovers with its exquisite range of butter cereal sweets. The date October 8th was cleverly chosen as it symbolizes the word "tree" when combining the characters for ten (10) and eight (8). This year marks the fourth celebration of this deliciously unique event.

To express gratitude to customers who have supported Sugar Butter Tree through snacks and gifts, a variety of entertaining and tasty projects will be revealed. Expect exciting activities that spark joy for everyone!

Special Regional Sandwich Selection

During the celebration from October 8th to 14th, 2025, customers can enjoy a special set of regional limited sandwiches packaged in a beautifully crafted "Sugar Butter Tree Snack Bag." The selection includes classic white chocolate sandwiches, seasonal caramel brûlée, and three regionally exclusive flavors, meaning it’s a wonderful occasion to sample flavors not typically available together!

Product Overview

• - Product Name: Sugar Butter Tree Snack Bag
• - Sales Period: October 8th (Wed) - October 14th (Tue), 2025
• - Price: 1,134 yen (tax included: 1,050 yen)
• - Contents: 12 pieces (3 Sugar Butter Sandwich Trees, 3 Caramel Brûlée Sandwiches, 2 Yokozuna Chocolates, 2 Amaou Strawberry Butter Sandwiches, 2 Matcha Chocolates)
• - Participating Stores: Various Sugar Butter Tree stores including major locations in Tokyo, Yokohama, Nagoya, and more.

Clear Pouch Giveaway

Customers spending over 2,700 yen from October 8th to 14th will receive an adorable original clear pouch designed to fit one Sugar Butter Sandwich perfectly. The pouch features the same design as the standard sandwich packaging on one side, making it both practical and stylish.

Promotion Details

• - Gift: Original Clear Pouch
• - Duration: October 8th (Wed) - October 14th (Tue)
• - Conditions: Available with a minimum spend of 2,700 yen at participating stores.
• - Availability: Limited to 3,780 pouches across all stores while supplies last.

Free Crane Game Event

The highlight of the day will be a free crane game at GiGO's main store starting from 16:00. The first 100 participants will compete to win a set of seven Sugar Butter Sandwiches. Everyone can have multiple attempts until they succeed! This interactive event promises excitement and prizes for attendees.

Crane Game Conditions

• - Location: GiGO Main Store (Ikebukuro)
• - Entry Fee: Free
• - Prize: Sugar Butter Sandwiches (7 pieces) for the first 100 participants.
• - Additional Offer: Participants can win a clear pouch by sharing their game experience on social media using the hashtag #SugarButterDay!

Social Media Contest

From October 2nd to October 8th, followers of Sugar Butter Tree's official social media accounts can enter a giveaway for exclusive merchandise! Simply follow the accounts and share a specific post for your chance to win various prizes, including Sugar Butter Sandwich packs and branded merchandise.

Conclusion

This year’s Sugar Butter Tree Day promises to be a delightful celebration filled with fun, delectable treats, and special gifts. Be sure not to miss this unique event and mark your calendars! Join us at GiGO's main store in Ikebukuro on October 8th for a day full of sweet surprises.

For more information and updates, visit the official Sugar Butter Tree website here.