#Japan #Tokyo #Food Festival #ABC Cooking #SmileSai

Experience the Joy of Cooking at SmileSai 2025

Get ready for an exciting culinary adventure as the renowned food festival "SmileSai" returns for its 15th installment this September. Organized by ABC Cooking Studio, this much-anticipated event will take place at 27 locations throughout Japan, providing openings for approximately 4,500 participants to indulge in a wide array of delicious culinary experiences.

What is SmileSai?

"SmileSai" is not just an event; it’s a celebration of food that resonates with joy and connection. Since its inception in 2010, it has grown to be a significant event for food lovers, showcasing various culinary delights and engaging participants through taste tests and product sampling. Attendees will have a chance to try products from sponsoring companies, all curated by the culinary experts at ABC Cooking Studio.

Event Details

• - Date: September 1, 2025 - September 30, 2025 (Dates may vary by location)
• - Locations: A diverse selection of 27 venues, including Sapporo Red Brick Terrace, Sendai PARCO, and many more across major cities in Japan.
• - Eligibility: Open to participants aged 4th grade and above, with accompanying persons also meeting the same age requirement. Sorry, but individuals below 4th grade, including infants, will not be allowed to enter, even with guardians.
• - Registration: Spots are limited, and you can book your place using the reservation button on the website. Note that each person can participate only once. Any duplicate bookings may lead to automatic cancellations.

What Awaits You at the Event

Dive into an exciting food journey where each booth will feature interactive experiences. Participate in food tastings, try out various beverages, and enjoy the unique products from different sponsors through sampling. This is an excellent opportunity for food enthusiasts to not only enjoy new flavors but also learn about the culinary expertise from seasoned chefs.

Highlights of the Event Include:

• - Food Sampling: Get hands-on experience with various dishes prepared with high-quality ingredients.
• - Gift Sampling: Attendees will not only taste but also take home a selection of products, providing a full circle experience of the tasting journey.

This year promises even more engagement with the audience as attendees will be able to directly interact with products and recipes from ABC Cooking Studio.

About ABC Cooking Studio

Founded in Tokyo, Japan, ABC Cooking Studio has established itself as one of the leading culinary schools worldwide, boasting an impressive member base of around 1.7 million across Japan and Asia as of April 2025. The studio provides a variety of cooking classes covering gourmet cooking, baking, and cake decoration, catering to individuals from age four and above. With a philosophy centered around promoting smiles through food, ABC Cooking Studio aims to infuse happiness into every kitchen around the globe.

In addition to its cooking courses, ABC Cooking Studio is also actively involved in community development projects and media activities, including recipe development using local produce and consulting services for local businesses and municipalities.

Don’t miss this incredible opportunity to join the SmileSai! Mark your calendars, prepare your taste buds, and head over to the reservation page to secure your spot in this culinary celebration!