FADEL, the well-known creators of the IPM Suite™ for rights and royalty management, have officially launched their latest innovation: an AI-enabled product approval platform. This advanced system is designed to facilitate licensors in managing product approvals effectively throughout the entire process, from conceptualization to final approval.
The significance of product approval cannot be overstated as it plays a crucial role in the brand management strategies of licensors. It safeguards their brands while ensuring that products uphold quality and consistency, in addition to complying with all necessary regulations. By providing a comprehensive solution for managing and tracking product submissions, reviews, and approvals, FADEL’s platform helps licensors maintain the integrity and intrinsic value of their intellectual property.
"Navigating through the product approval status across multiple licensees can present a significant challenge for licensors," commented Gregg Guest, FADEL's Vice President of Product Management. "With our AI-powered workflows, we are streamlining this process, enhancing efficiency, and lowering the complexities and costs that often accompany product approvals for both licensors and licensees."
Some of the key features of FADEL's new platform include:
- - Centralized Product Submissions: All product submissions can now be managed from a single, easy-to-navigate platform. This encompasses initial requests all the way through to approvals, allowing for seamless tracking.
- - AI-Enabled Automated Process: Leveraging AI technology, the platform automates much of the approval process, which reduces manual input and increases accuracy.
- - Advanced Workflow Management: Licensors have the ability to manage workflows effectively, ensuring that every step is documented and any issues can be addressed promptly.
- - Collaboration and Compliance: Enhanced collaboration features enable licensors and licensees to work together efficiently, ensuring compliance with brand standards.
- - Action-Enabled Notifications: The system provides timely email notifications, allowing relevant stakeholders to remain informed of key updates.
- - Visual Markup Tool: Integrated into the platform is a built-in visual markup tool for detailed product reviews, making feedback clear and actionable.
- - Integration with IPM Suite: This new approval platform is seamlessly connected with FADEL’s existing IPM Suite, allowing for robust royalty management alongside product oversight.
The launch of FADEL's AI-enabled system is particularly strategic, as it empowers licensors to uphold brand consistency, quicken product launch cycles, and secure their intellectual property with confidence. Industry insiders can catch a glimpse of these capabilities during the upcoming Brand Licensing Europe event, where FADEL will showcase their platform at booth B254 from October 7-9, 2025, in London. In an exclusive promotion, FADEL is also offering a 25% discount on their licensing and audit management software until the end of the year.
For those interested in learning more about FADEL’s product approval platform or to schedule a demonstration, inquiries can be directed to
[email protected].
About FADEL
Founded in 2003, FADEL is a pioneering firm known for its innovations in brand compliance, rights management, and royalty billing software. With headquarters in New York City and offices in Los Angeles, London, Paris, and Lebanon, FADEL collaborates with major players in diverse sectors such as media, life sciences, fast-moving consumer goods, and advertising. Their cloud-based solutions are tailored to optimize rights management across various media, enabling firms to enhance revenue and improve operational efficiencies significantly.
For more details, visit
fadel.com.