#Japan #Tokyo #Food Waste #FamilyMart #Kuradashi

Kuradashi and FamilyMart Join Forces Against Food Waste

Kuradashi, a company dedicated to reducing food waste through its social good marketplace, is set to launch its offerings on FamilyMart's online store starting April 15, 2025. The initiative aims to address the pressing issue of food waste, which has seen a significant rise in recent years. With a shared mission of promoting sustainability, both Kuradashi and FamilyMart are committed to creating a more environmentally conscious food distribution system.

About Kuradashi

Kuradashi positions itself as a social good company, established with the mission of being Japan's foremost entity in combatting food waste. The company specializes in purchasing food products that are nearing their expiration dates or have suffered minor packaging damages, making them unsuitable for traditional retail channels. These products are sold at discounted prices through the Kuradashi marketplace, and a portion of the proceeds supports various social initiatives aimed at community development and food education.

FamilyMart’s Continuous Efforts Against Food Waste

FamilyMart has committed to an ambitious target of reducing food waste by 80% compared to 2018 figures. Their multifaceted approach includes initiatives such as promoting eco-friendly discounts, encouraging the use of fresh products, and developing items with prolonged shelf life from non-standard ingredients. The partnership with Kuradashi is a natural extension of FamilyMart’s ongoing endeavors to enhance their sustainability practices.

The Collaborative Initiative

Both companies are enthusiastic about their collaboration, which will begin with Kuradashi listing its curated products on FamilyMart’s e-commerce platform, Famima Online. The first offering will be the Loss Rescue Set, scheduled for launch on April 15, 2025. This set will contain over 20 items, carefully selected based on their imminent expiration dates or slight defects that do not affect their edibility. Unlike the usual subscription service on Kuradashi, these sets will be available for one-time purchase exclusively on Famima Online.

Product Details

• - Product Name: Loss Rescue Set
• - Price: 3,980 yen (including tax)
• - Launch Date: April 15, 2025
• - Content: A selection of more than 20 items that are at risk of becoming food waste.
• - Product URL: Famima Online - Loss Rescue Set

Continuing the Impact

Following the launch of the Loss Rescue Set, Kuradashi anticipates sustaining its offerings and expanding its product range in collaboration with FamilyMart. The profits from these sales will contribute to the Kuradashi Fund, dedicated to supporting local revitalization projects and education about sustainable food practices.

What is Kuradashi?

Kuradashi is described as a social good marketplace where delightful shopping meets beneficial community support. Dedicated to minimizing food waste, the platform offers consumers access to safe and edible food products at reduced prices. Furthermore, a percentage of the income is donated to various social initiatives, including environmental conservation and disaster relief, aligning with all 17 of the UN’s Sustainable Development Goals.

You can explore more about this innovative concept at Kuradashi Website.

Learn More About FamilyMart and Kuradashi

Company Information for FamilyMart:

• - CEO: Ken Sumi
• - Established: September 1981
• - Headquarters: Minato-ku, Tokyo
• - Website: FamilyMart Company

Company Information for Kuradashi:

• - CEO: Kohei Kawamura
• - Established: July 2014
• - Headquarters: Shinagawa-ku, Tokyo
• - Website: Kuradashi Corporation

As Kuradashi continues to operate as a social good company, it strives to maintain its excellent record of social responsibility, environmental stewardship, and economic viability, aiming to be the leading force in reducing food waste in Japan.