#Japan #Kawasaki #POS+ #ToysRUs #BabiesRUs

Transformation in Retail: Toys 'R' Us and Babies 'R' Us Adopt Cloud-Based POS

Toys 'R' Us and Babies 'R' Us, the renowned toy and baby goods retailers in Japan, are making significant strides in enhancing their customer experience through the integration of a cutting-edge cloud mobile POS system, known as 'POS+' retail. This innovative system, developed by Postas Co., Ltd., is set to be rolled out across all 158 locations of Toys 'R' Us and Babies 'R' Us by July 2026, with initial operations beginning in three selected stores in June.

Background of the Change

The decision to switch to this modern POS system comes at a time when Toys 'R' Us and Babies 'R' Us are evaluating their long-standing POS maintenance contracts. The goal is to improve operational efficacy while also reducing physical space requirements. Given the complex needs of a large retail environment, which manages over 300,000 products and various sales formats—including bundle and promotional sales—it became clear that a sophisticated and adaptable system was essential. After a thorough comparison of various options, Toys 'R' Us chose 'POS+' as it stands out for its ability to fulfill specific retail requirements, offering features tailored for large-scale operations.

The introduction of 'POS+' will not only optimize the space utilized at checkout counters but also accelerate transaction processes. Moreover, the system aims to simplify the cumbersome return procedures and reduce transaction fees through integrated QR payment capabilities. As a cloud-based solution, it provides the added advantage of immediate compliance with regulatory changes, further enhancing store operational efficiency.

Who Are Toys 'R' Us and Babies 'R' Us?

As a subsidiary of Toys 'R' Us Asia, Japan Toys 'R' Us is committed to stimulating the imaginative potential of children through play. The stores aim to provide top-notch toys and a unique shopping experience, ensuring that families receive products and services that support their children’s healthy development. With 158 retail locations and an online store, they carry a broad range of products, from well-known brands to exclusive items. Toys 'R' Us is dedicated to delivering joy and discovery to customers of all ages, from children to adults.

More information can be found at their website: Toys 'R' Us Online Store

About 'POS+' Retail

'POS+' retail is designed specifically for the retail industry, catering to diverse sales forms such as bundling and promotional sales while streamlining inventory management and sales analysis functionalities. It condenses critical capabilities into a single, space-efficient device, enhancing operational efficiency. The system also includes a 365-day support call center and on-site assistance, with regular updates ensuring compliance with legal requirements, making it an ideal solution for retail businesses.

Insights from Leadership

Joe Rosolanko, the Divisional Director IT for Japan Toys 'R' Us, emphasized that modernizing their register systems is a crucial step toward amplifying customer and staff experiences. He noted that while the previous system has served its purpose for years, the increasing risk of operational issues threatened retail effectiveness. Therefore, the strategic partnership with Postas has brought renewed confidence in their ability to enhance daily operations of store staff and provide a stable technological foundation, especially during peak business hours.

Additionally, Rosolanko highlighted that optimizing the checkout space will significantly improve customer interactions within stores, as the new system facilitates digital payment optimization and effective cost management.

On the other hand, Shinsaku Matsunaga from Postas expressed the importance of this significant project for their company, reflecting the high expectations from the retail industry toward cloud-based POS systems. The successful implementation across Japan’s retail network demonstrates both companies’ commitment to operational excellence.

Contact and Further Information

For inquiries regarding the 'POS+' solutions, including specifications and pricing, feel free to reach out through the Postas Inquiry page.

About Postas Co., Ltd.: Established in May 2013, Postas focuses on providing cloud-based mobile POS systems tailored for various industries, including food, retail, and healthcare. The approach is to enhance operational efficiency while enabling exceptional customer service, mitigating Japan’s serious labor shortage by leveraging technology. The company aspires to preserve and evolve Japan’s hospitality culture alongside its clientele.