#Japan #Tokyo #Renoir #Cézanne #L'Occitane

Experience the Essence of Provence with L'Occitane

L'Occitane, the brand celebrated for encapsulating the essence of the Southern French lifestyle, is collaborating with the Mitsubishi Ichigokan Museum in Tokyo for a unique exhibition titled "Renoir x Cézanne: Two Giants Who Launched Modern Art." This much-anticipated exhibition will run from May 29 to September 7, 2025, and will highlight the works of two artistic legends who were deeply inspired by the beauty and charm of Provence.

A Collaboration Rooted in Art

Renoir and Cézanne, both pivotal figures in Impressionism and Post-Impressionism, spent their formative years in the sun-drenched landscapes of Provence. Their friendship and artistic dialogue transformed the art world, leaving an indelible legacy that continues to inspire. Among the wonderful features of this exhibition will be the carefully curated scents from L'Occitane, designed to immerse visitors in an olfactory experience reminiscent of the vibrant Provençal atmosphere.

The Scents of Provence

L'Occitane will be showcasing two of its most beloved fragrances: Rose and Verbena. The Centifolia Rose, harvested from local fields in Provence, embodies the freshness and purity of this historic region. L'Occitane's expert distillation process captures the exquisite essence of this flower in rose water, offering a clarity that reflects the tranquility of the Provençal landscape.

Conversely, Verbena is a celebrated herb commonly associated with the summer charm of Provence. Its bright, citrus-like aroma is reminiscent of freshly picked leaves found in local markets. This gender-neutral fragrance has captured hearts worldwide, symbolizing the carefree summer days enjoyed in this picturesque region.

A Multi-Sensory Exhibition

During the exhibition's duration, visitors can purchase these fragrances at the museum's shop, Store 1894. By bringing home these scents, attendees can continue to experience the artistic and cultural richness of Provence long after their visit. L'Occitane’s fragrances not only evoke the ambiance of the exhibition but also encourage a deeper connection with the art and history that shaped this remarkable region.

Exhibition Details

• - Exhibition Title: "Renoir x Cézanne: Two Giants Who Launched Modern Art"
• - Dates: May 29, 2025 – September 7, 2025
• - Organizers: Mitsubishi Ichigokan Museum, Orangerie Museum, Orsay Museum, Nikkei Inc.

This exhibition, organized by Paris's Orangerie Museum, brings a unique focus to both artists for the first time in a shared spotlight, featuring iconic works like Renoir’s Girls at the Piano and Cézanne’s Portrait of the Artist's Son, among many others. The exhibition will also include pieces influenced by both artists, including works by Picasso, aiming to explore the roots of modern art through approximately 50 showcased works.

Visiting Mitsubishi Ichigokan Museum

Opened in 2010, the Mitsubishi Ichigokan Museum is located just a five-minute walk from Tokyo Station. This museum holds three major exhibitions each year focusing on modern art from the late 19th to early 20th century and aims to engage visitors with both curated and private exhibitions. The museum itself is a restored red brick building originally constructed by Mitsubishi in 1894 based on Josiah Conder’s designs.

About L'Occitane

Founded in 1976 in the stunning region of Provence, L'Occitane embodies the beauty, diversity, and lifestyle of Southern France. With a commitment to enhancing the human experience, their brand vision emphasizes turning consumption into regeneration, fostering a future that respects nature and promotes sustainability.

Through its collaboration with the Mitsubishi Ichigokan Museum, L'Occitane invites you to experience Provence not only through the lens of art but also through the immersive power of scent, making this exhibition an unmissable event for art lovers and fragrance enthusiasts alike.