YY Group Partners with Leading Hotel Group in Hong Kong
YY Group Holding Limited (NASDAQ: YYGH), a prominent player in the global workforce solutions sector, has recently signed a pivotal cooperation agreement with a well-known hotel group in Hong Kong. This landmark contract, valued at over HKD 35 million, encompasses nine of the group's largest properties, marking a substantial growth in YY Group's hospitality services within the region
A Unique Opportunity
This partnership comes on the heels of YY Group's recent agreements with major hotel chains like Hyatt and Sheraton in Thailand, demonstrating growing trust in YY's advanced technological capabilities and adaptable labor strategies. With just two years in the Hong Kong market, YY Circle HK, a subsidiary of YY Group, is already supporting over 30 hotels and catering businesses, showcasing a remarkable expansion.
Given the agreement, YY Circle HK anticipates providing upwards of 50,000 worker engagements annually across crucial hotel departments such as front desk operations, housekeeping, dining, concierge, and recreation. This reflects the depth and versatility in the labor pool that YY Group offers in Hong Kong.
CEO Insights
Mike Fu, the CEO of YY Group Holding Limited, expressed enthusiasm for this new collaboration, emphasizing the company's commitment to delivering scalable labor solutions that meet the demands of Hong Kong’s thriving hospitality industry. He noted, “By solidifying our presence in Hong Kong, we unlock new growth potential while also catalyzing future partnerships globally, which aligns with our strategic objectives for sustainable development.”
Local Expertise and Strategic Advantage
Anthony Ip, Co-founder and Country Director of YY Circle HK, remarked on the significance of partnering with a leading hotel client. He attributed this success to YY Circle HK's local market knowledge and YY Group's extensive resources. Powered by advanced technology platforms and a deep labor pool, YY Circle HK is equipped to address the staffing challenges faced by Hong Kong's largest hotels, improving operational efficiency and mitigating staffing costs amidst rising demands.
The Growing Demand for Workforce Solutions
Hong Kong's casual labor market, valued at approximately USD 16 billion, is shifting towards a model of manpower outsourcing. As the hospitality industry contends with manpower shortages and increasing operational costs, YY Group's tailor-made solutions are well-positioned to meet the evolving demands of businesses in this vibrant economy.
As the need for innovative staffing solutions escalates, YY Group aims to capture the opportunity presented by an increasingly competitive market, solidifying its reputation as a leading global provider of on-demand staffing solutions.
About YY Group Holding Limited
YY Group Holding Limited is a technology-driven enterprise that specializes in flexible and scalable workforce solutions and integrated facility management (IFM). Headquartered in Singapore, the Group operates in key sectors including hospitality, logistics, retail, and healthcare, among others. By leveraging proprietary digital technologies alongside IoT-driven systems, YY Group enables clients to effectively manage fluctuating labor demands and ensure operational excellence.
The company is not only focused on serving its current markets in Singapore and Malaysia but is also expanding its footprint in various regions including Asia, Europe, Africa, Oceania, and the Middle East. YY Group, listed on the Nasdaq Capital Market, is committed to prioritizing operational innovation, service quality, and long-term value creation.
To discover more about YY Group and its initiatives, please visit
YY Group's website.