Understanding the Health and Environmental Awareness in House Cleaning
In today's world, people are becoming increasingly aware of health and environmental issues, and this trend extends to house cleaning services. A survey conducted by Ouchi ni Pro aimed to understand how consumers prioritize these factors when selecting cleaning products and services.
Survey Overview
The survey was conducted online in September 2025 and engaged 100 participants (32 males and 67 females, with one respondent choosing not to disclose their gender). The results shed light on various aspects of consumer attitudes toward cleaning methods and products, particularly focusing on health and environmental safety.
Key Findings
1.
General Awareness: About 62% of respondents reported that they are at least somewhat conscious of environmental and health issues in their daily lives. Only 8% indicated they are 'very conscious', while 24% were 'not very aware'. This reflects a growing, albeit not universal, awareness of these concerns.
2.
Preferences for Cleaning Products: Participants were asked what factors they consider most important when choosing cleaning products. The top responses included:
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Gentleness on skin and body (64%)
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Safety for pets and children (31%)
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Powerful cleaning ability (40%)
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Natural or plant-based ingredients (22%)
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Minimal environmental impact (23%)
These preferences indicate that consumers are not only looking for effective cleaning solutions but are also concerned about safety and environmental issues.
3.
Response to Eco-Friendly Claims: When informed that a professional cleaning service uses environmentally-friendly products, 88% of respondents felt either 'very reassured' or 'somewhat reassured'. Only 1% expressed concern about the cleaning power of eco-friendly products, suggesting a general acceptance of these alternatives.
4.
Consideration for Vulnerable Groups: A significant 67% of respondents indicated that they would prefer cleaning services to prioritize safety, especially when children or elderly individuals live in the home, highlighting a strong demand for extra caution in cleaning practices.
5.
Willingness to Pay for Eco-Friendly Options: When asked about price sensitivity, 56% of participants stated they would justify higher prices for services that ensure children and pets are considered, and 40% expressed similar views for using eco-friendly cleaning products.
6.
Provider Responsiveness: The survey also revealed that consumers tend to lean towards cleaning services that explicitly mention health and environmental considerations in their offerings. This stance likely stems from a desire for transparency in the selection and use of cleaning products.
Conclusion
The results of this survey conducted by Ouchi ni Pro underline a significant shift in consumer preferences towards health and environmental consciousness in the realm of house cleaning. As people become more aware of these qualities, cleaning service providers must adapt to meet the changing demands of their clients. This combination of health, safety, and environmental responsibility is not just a trend but a lasting principle that influences consumer choices moving forward.
By offering transparent communication and prioritizing the use of safe and eco-friendly methods, cleaning services can appeal more effectively to this growing demographic that values health and environmental responsibility.
Ouchi ni Pro continues to champion these values by connecting consumers with trusted cleaning professionals who align with their health and environmental priorities, thus promoting a more sustainable and conscientious approach to home hygiene.
About Ouchi ni Pro
Ouchi ni Pro is a reliable platform that connects consumers with various home service providers, ensuring that individuals can choose the right professionals for their needs. With over 2,000 registered providers across Japan, Ouchi ni Pro facilitates informed decisions through extensive user reviews and transparent service criteria.
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Ouchi ni Pro for more details on available home cleaning services that align with your health and environmental requirements.